#C7264A#C7264A
#C7264A is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.4% C 0.194 H 15.0°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).
Color values
| HEX | #C7264A |
|---|---|
| RGB | rgb(199, 38, 74) |
| HSL | hsl(347, 68%, 46%) |
| HSV | hsv(347, 81%, 78%) |
| CMYK | cmyk(0%, 80.9%, 62.8%, 22%) |
| CIE-LAB | lab(44.27, 62.63, 20.70) |
| CIE-LCH | lch(44.27, 65.96, 18.29°) |
| OKLab | oklab(54.42% 0.1877 0.0501) |
| OKLCH | oklch(54.42% 0.194 15) |
| XYZ | xyz(25.4851, 14.0267, 7.8427) |
| Luminance | 0.1402 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Ruby
#CA0147
ΔE00 2.19
Lipstick
#D5174E
ΔE00 2.51
Cardinal
#C41E3A
ΔE00 4.02
Rose Red
#BE013C
ΔE00 4.03
Cherry (survey)
#CF0234
ΔE00 5.51
Dusty Red
#B9484E
ΔE00 5.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C7264A #26C7A3
analogous
#C7269B #C7264A #C75326
triadic
#C7264A #4AC726 #264AC7
tetradic
#C7264A #9BC726 #26C7A3 #5326C7
square
#C7264A #9BC726 #26C7A3 #5326C7
split-complementary
#C7264A #26C753 #269BC7
monochromatic
#601224 #941C37 #C7264A #DD4D6D #E78197
Accessibility & contrast
On white
5.52
#C7264A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.80
#C7264A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C7264A
5.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C7264A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C7264A | 1.00 | 5.52 | 3.80 | 5.52 |
| #FFFFFF | 5.52 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.80 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.52 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#56534A
Deuteranopia (green-blind)
#7F7446
Tritanopia (blue-blind)
#DA0036
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #c7264a; /* rgb */ color: rgb(199, 38, 74); /* oklch */ color: oklch(54.4% 0.194 15.0);
Tailwind
colors: {
custom: {
50: '#e0727c',
500: '#c7264a',
950: '#000000',
},
}SCSS
$custom: #c7264a; $custom-light: #e0727c; $custom-dark: #000000;
JSON
{
"hex": "#c7264a",
"rgb": {
"r": 199,
"g": 38,
"b": 74
},
"hsl": {
"h": 346.584,
"s": 67.932,
"l": 46.471
},
"oklch": {
"l": 0.5442,
"c": 0.19428,
"h": 15
},
"luminance": 0.14023
}Semantic roles & 50–950 ramp
primary
#C7264A
secondary
#79CFBC
accent
#EBC43D
background
#FEF7F7
surface
#FDEDEE
border
#D5C8C9
text
#170909
muted
#857B7B