#C72648#C72648
#C72648 is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.4% C 0.194 H 15.7°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).
Color values
| HEX | #C72648 |
|---|---|
| RGB | rgb(199, 38, 72) |
| HSL | hsl(347, 68%, 46%) |
| HSV | hsv(347, 81%, 78%) |
| CMYK | cmyk(0%, 80.9%, 63.8%, 22%) |
| CIE-LAB | lab(44.23, 62.51, 21.89) |
| CIE-LCH | lch(44.23, 66.23, 19.30°) |
| OKLab | oklab(54.38% 0.1869 0.0527) |
| OKLCH | oklch(54.38% 0.194 15.7) |
| XYZ | xyz(25.4188, 14.0001, 7.4935) |
| Luminance | 0.1400 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Ruby
#CA0147
ΔE00 2.44
Lipstick
#D5174E
ΔE00 2.75
Cardinal
#C41E3A
ΔE00 3.46
Rose Red
#BE013C
ΔE00 3.88
Cherry (survey)
#CF0234
ΔE00 4.95
Dusty Red
#B9484E
ΔE00 5.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C72648 #26C7A5
analogous
#C72699 #C72648 #C75526
triadic
#C72648 #48C726 #2648C7
tetradic
#C72648 #99C726 #26C7A5 #5526C7
square
#C72648 #99C726 #26C7A5 #5526C7
split-complementary
#C72648 #26C755 #2699C7
monochromatic
#601223 #941C35 #C72648 #DD4D6C #E78196
Accessibility & contrast
On white
5.53
#C72648 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.80
#C72648 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C72648
5.53:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C72648 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C72648 | 1.00 | 5.53 | 3.80 | 5.53 |
| #FFFFFF | 5.53 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.80 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.53 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#565348
Deuteranopia (green-blind)
#7F7443
Tritanopia (blue-blind)
#DA0035
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #c72648; /* rgb */ color: rgb(199, 38, 72); /* oklch */ color: oklch(54.4% 0.194 15.7);
Tailwind
colors: {
custom: {
50: '#e0727a',
500: '#c72648',
950: '#000000',
},
}SCSS
$custom: #c72648; $custom-light: #e0727a; $custom-dark: #000000;
JSON
{
"hex": "#c72648",
"rgb": {
"r": 199,
"g": 38,
"b": 72
},
"hsl": {
"h": 347.329,
"s": 67.932,
"l": 46.471
},
"oklch": {
"l": 0.5438,
"c": 0.19421,
"h": 15.7
},
"luminance": 0.13996
}Semantic roles & 50–950 ramp
primary
#C72648
secondary
#79CFBD
accent
#EBC63D
background
#FEF7F7
surface
#FDEDED
border
#D5C8C8
text
#170909
muted
#857B7B