#C72644#C72644

#C72644 is a mid, vivid red. Relative luminance 0.139; OKLCH L 54.3% C 0.194 H 17.3°. Best body text is #FFFFFF at 5.54:1 contrast (WCAG AA passes).

Color values

HEX	#C72644
RGB	rgb(199, 38, 68)
HSL	hsl(349, 68%, 46%)
HSV	hsv(349, 81%, 78%)
CMYK	cmyk(0%, 80.9%, 65.8%, 22%)
CIE-LAB	lab(44.16, 62.29, 24.26)
CIE-LCH	lch(44.16, 66.85, 21.28°)
OKLab	oklab(54.3% 0.1854 0.0577)
OKLCH	oklch(54.3% 0.194 17.3)
XYZ	xyz(25.2925, 13.9496, 6.8285)
Luminance	0.1395 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C72644 #26C7A9

analogous

#C72695 #C72644 #C75926

triadic

#C72644 #44C726 #2644C7

tetradic

#C72644 #95C726 #26C7A9 #5926C7

square

#C72644 #95C726 #26C7A9 #5926C7

split-complementary

#C72644 #26C759 #2695C7

monochromatic

#601221 #941C32 #C72644 #DD4D68 #E78194

Accessibility & contrast

On white

5.54

#C72644 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.79

#C72644 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C72644

5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C72644	#FFFFFF	#000000	##FFFFFF
##C72644	1.00	5.54	3.79	5.54
#FFFFFF	5.54	1.00	21.00	1.00
#000000	3.79	21.00	1.00	21.00
##FFFFFF	5.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#575344

Deuteranopia (green-blind)

#7F743F

Tritanopia (blue-blind)

#DB0033

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #c72644;
/* rgb */ color: rgb(199, 38, 68);
/* oklch */ color: oklch(54.3% 0.194 17.3);

Tailwind

colors: {
  custom: {
    50: '#e07177',
    500: '#c72644',
    950: '#000000',
  },
}

SCSS

$custom: #c72644;
$custom-light: #e07177;
$custom-dark: #000000;

JSON

{
  "hex": "#c72644",
  "rgb": {
    "r": 199,
    "g": 38,
    "b": 68
  },
  "hsl": {
    "h": 348.82,
    "s": 67.932,
    "l": 46.471
  },
  "oklch": {
    "l": 0.54303,
    "c": 0.19415,
    "h": 17.3
  },
  "luminance": 0.13946
}

Semantic roles & 50–950 ramp

primary

#C72644

secondary

#79CFBF

accent

#EBCA3D

background

#FEF7F7

surface

#FDEDED

border

#D5C8C8

text

#170908

muted

#857B7B

Preview Lab

Preview with #C72644

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →