#C72643#C72643
#C72643 is a mid, vivid red. Relative luminance 0.139; OKLCH L 54.3% C 0.194 H 17.7°. Best body text is #FFFFFF at 5.55:1 contrast (WCAG AA passes).
Color values
| HEX | #C72643 |
|---|---|
| RGB | rgb(199, 38, 67) |
| HSL | hsl(349, 68%, 46%) |
| HSV | hsv(349, 81%, 78%) |
| CMYK | cmyk(0%, 80.9%, 66.3%, 22%) |
| CIE-LAB | lab(44.14, 62.24, 24.86) |
| CIE-LCH | lch(44.14, 67.02, 21.77°) |
| OKLab | oklab(54.28% 0.185 0.0589) |
| OKLCH | oklch(54.28% 0.194 17.7) |
| XYZ | xyz(25.2622, 13.9375, 6.6691) |
| Luminance | 0.1393 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.13
Ruby
#CA0147
ΔE00 3.48
Cherry (survey)
#CF0234
ΔE00 3.60
Lipstick
#D5174E
ΔE00 3.74
Rose Red
#BE013C
ΔE00 3.92
Crimson
#DC143C
ΔE00 4.48
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C72643 #26C7AA
analogous
#C72693 #C72643 #C75A26
triadic
#C72643 #43C726 #2643C7
tetradic
#C72643 #93C726 #26C7AA #5A26C7
square
#C72643 #93C726 #26C7AA #5A26C7
split-complementary
#C72643 #26C75A #2693C7
monochromatic
#601220 #941C32 #C72643 #DD4D67 #E78193
Accessibility & contrast
On white
5.55
#C72643 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.79
#C72643 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C72643
5.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C72643 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C72643 | 1.00 | 5.55 | 3.79 | 5.55 |
| #FFFFFF | 5.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.79 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#575343
Deuteranopia (green-blind)
#7F743E
Tritanopia (blue-blind)
#DB0033
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #c72643; /* rgb */ color: rgb(199, 38, 67); /* oklch */ color: oklch(54.3% 0.194 17.7);
Tailwind
colors: {
custom: {
50: '#e07176',
500: '#c72643',
950: '#000000',
},
}SCSS
$custom: #c72643; $custom-light: #e07176; $custom-dark: #000000;
JSON
{
"hex": "#c72643",
"rgb": {
"r": 199,
"g": 38,
"b": 67
},
"hsl": {
"h": 349.193,
"s": 67.932,
"l": 46.471
},
"oklch": {
"l": 0.54284,
"c": 0.19415,
"h": 17.7
},
"luminance": 0.13934
}Semantic roles & 50–950 ramp
primary
#C72643
secondary
#79CFC0
accent
#EBCB3D
background
#FFF7F7
surface
#FEEDED
border
#D6C8C8
text
#170908
muted
#857B7B