#C72640#C72640

#C72640 is a mid, vivid red. Relative luminance 0.139; OKLCH L 54.2% C 0.194 H 18.8°. Best body text is #FFFFFF at 5.56:1 contrast (WCAG AA passes).

Color values

HEX	#C72640
RGB	rgb(199, 38, 64)
HSL	hsl(350, 68%, 46%)
HSV	hsv(350, 81%, 78%)
CMYK	cmyk(0%, 80.9%, 67.8%, 22%)
CIE-LAB	lab(44.09, 62.08, 26.63)
CIE-LCH	lch(44.09, 67.56, 23.22°)
OKLab	oklab(54.23% 0.1839 0.0625)
OKLCH	oklch(54.23% 0.194 18.8)
XYZ	xyz(25.1746, 13.9024, 6.2074)
Luminance	0.1390 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C72640 #26C7AD

analogous

#C72690 #C72640 #C75D26

triadic

#C72640 #40C726 #2640C7

tetradic

#C72640 #90C726 #26C7AD #5D26C7

square

#C72640 #90C726 #26C7AD #5D26C7

split-complementary

#C72640 #26C75D #2690C7

monochromatic

#60121F #941C2F #C72640 #DD4D64 #E78191

Accessibility & contrast

On white

5.56

#C72640 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.78

#C72640 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C72640

5.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C72640	#FFFFFF	#000000	##FFFFFF
##C72640	1.00	5.56	3.78	5.56
#FFFFFF	5.56	1.00	21.00	1.00
#000000	3.78	21.00	1.00	21.00
##FFFFFF	5.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585340

Deuteranopia (green-blind)

#80743B

Tritanopia (blue-blind)

#DB0032

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #c72640;
/* rgb */ color: rgb(199, 38, 64);
/* oklch */ color: oklch(54.2% 0.194 18.8);

Tailwind

colors: {
  custom: {
    50: '#e17174',
    500: '#c72640',
    950: '#000000',
  },
}

SCSS

$custom: #c72640;
$custom-light: #e17174;
$custom-dark: #000000;

JSON

{
  "hex": "#c72640",
  "rgb": {
    "r": 199,
    "g": 38,
    "b": 64
  },
  "hsl": {
    "h": 350.311,
    "s": 67.932,
    "l": 46.471
  },
  "oklch": {
    "l": 0.54231,
    "c": 0.1942,
    "h": 18.8
  },
  "luminance": 0.13899
}

Semantic roles & 50–950 ramp

primary

#C72640

secondary

#79CFC2

accent

#EBCF3D

background

#FFF7F7

surface

#FEEDED

border

#D6C8C8

text

#170908

muted

#857B7B

Preview Lab

Preview with #C72640

Body copy rendered with the generated semantic roles for this colour.

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