#C44740#C44740

#C44740 is a mid, vivid red. Relative luminance 0.166; OKLCH L 56.9% C 0.161 H 26.7°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX	#C44740
RGB	rgb(196, 71, 64)
HSL	hsl(3, 53%, 51%)
HSV	hsv(3, 67%, 77%)
CMYK	cmyk(0%, 63.8%, 67.3%, 23.1%)
CIE-LAB	lab(47.77, 49.47, 31.03)
CIE-LCH	lch(47.77, 58.40, 32.10°)
OKLab	oklab(56.87% 0.1441 0.0724)
OKLCH	oklch(56.87% 0.161 26.7)
XYZ	xyz(25.9462, 16.6160, 6.6904)
Luminance	0.1661 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C44740 #40BDC4

analogous

#C4407B #C44740 #C48940

triadic

#C44740 #40C447 #4740C4

tetradic

#C44740 #7BC440 #40BDC4 #8940C4

square

#C44740 #7BC440 #40BDC4 #8940C4

split-complementary

#C44740 #40C489 #407BC4

monochromatic

#692420 #98342F #C44740 #D2746F #E1A19E

Accessibility & contrast

On white

4.86

#C44740 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.32

#C44740 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C44740

4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C44740	#FFFFFF	#000000	##FFFFFF
##C44740	1.00	4.86	4.32	4.86
#FFFFFF	4.86	1.00	21.00	1.00
#000000	4.32	21.00	1.00	21.00
##FFFFFF	4.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#69603E

Deuteranopia (green-blind)

#887B3C

Tritanopia (blue-blind)

#D72A46

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #c44740;
/* rgb */ color: rgb(196, 71, 64);
/* oklch */ color: oklch(56.9% 0.161 26.7);

Tailwind

colors: {
  custom: {
    50: '#dd8075',
    500: '#c44740',
    950: '#000000',
  },
}

SCSS

$custom: #c44740;
$custom-light: #dd8075;
$custom-dark: #000000;

JSON

{
  "hex": "#c44740",
  "rgb": {
    "r": 196,
    "g": 71,
    "b": 64
  },
  "hsl": {
    "h": 3.182,
    "s": 52.8,
    "l": 50.98
  },
  "oklch": {
    "l": 0.56873,
    "c": 0.16131,
    "h": 26.7
  },
  "luminance": 0.16612
}

Semantic roles & 50–950 ramp

primary

#C44740

secondary

#93CACD

accent

#D5DC4C

background

#FEF8F7

surface

#FDEFED

border

#D5CAC8

text

#160B08

muted

#847C7B

Preview Lab

Preview with #C44740

Body copy rendered with the generated semantic roles for this colour.

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