#C4404D#C4404D

#C4404D is a mid, vivid red. Relative luminance 0.159; OKLCH L 56.3% C 0.167 H 18.8°. Best body text is #FFFFFF at 5.01:1 contrast (WCAG AA passes).

Color values

HEX	#C4404D
RGB	rgb(196, 64, 77)
HSL	hsl(354, 53%, 51%)
HSV	hsv(354, 67%, 77%)
CMYK	cmyk(0%, 67.3%, 60.7%, 23.1%)
CIE-LAB	lab(46.90, 53.21, 22.20)
CIE-LCH	lch(46.90, 57.66, 22.65°)
OKLab	oklab(56.29% 0.1585 0.0539)
OKLCH	oklch(56.29% 0.167 18.8)
XYZ	xyz(25.9404, 15.9420, 8.7309)
Luminance	0.1594 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C4404D #40C4B7

analogous

#C4408F #C4404D #C47540

triadic

#C4404D #4DC440 #404DC4

tetradic

#C4404D #8FC440 #40C4B7 #7540C4

square

#C4404D #8FC440 #40C4B7 #7540C4

split-complementary

#C4404D #40C475 #408FC4

monochromatic

#692028 #982F39 #C4404D #D26F79 #E19EA4

Accessibility & contrast

On white

5.01

#C4404D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.19

#C4404D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #C4404D

5.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C4404D	#FFFFFF	#000000	##FFFFFF
##C4404D	1.00	5.01	4.19	5.01
#FFFFFF	5.01	1.00	21.00	1.00
#000000	4.19	21.00	1.00	21.00
##FFFFFF	5.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#625E4D

Deuteranopia (green-blind)

#84794A

Tritanopia (blue-blind)

#D62146

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #c4404d;
/* rgb */ color: rgb(196, 64, 77);
/* oklch */ color: oklch(56.3% 0.167 18.8);

Tailwind

colors: {
  custom: {
    50: '#dd7d7e',
    500: '#c4404d',
    950: '#000000',
  },
}

SCSS

$custom: #c4404d;
$custom-light: #dd7d7e;
$custom-dark: #000000;

JSON

{
  "hex": "#c4404d",
  "rgb": {
    "r": 196,
    "g": 64,
    "b": 77
  },
  "hsl": {
    "h": 354.091,
    "s": 52.8,
    "l": 50.98
  },
  "oklch": {
    "l": 0.56288,
    "c": 0.16739,
    "h": 18.8
  },
  "luminance": 0.15938
}

Semantic roles & 50–950 ramp

primary

#C4404D

secondary

#93CDC7

accent

#DCCE4C

background

#FEF7F7

surface

#FDEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #C4404D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →