#BF3B49#BF3B49
#BF3B49 is a mid, vivid red. Relative luminance 0.147; OKLCH L 54.8% C 0.168 H 18.7°. Best body text is #FFFFFF at 5.33:1 contrast (WCAG AA passes).
Color values
| HEX | #BF3B49 |
|---|---|
| RGB | rgb(191, 59, 73) |
| HSL | hsl(354, 53%, 49%) |
| HSV | hsv(354, 69%, 75%) |
| CMYK | cmyk(0%, 69.1%, 61.8%, 25.1%) |
| CIE-LAB | lab(45.20, 53.33, 22.25) |
| CIE-LCH | lch(45.20, 57.78, 22.65°) |
| OKLab | oklab(54.84% 0.1587 0.0538) |
| OKLCH | oklch(54.84% 0.168 18.7) |
| XYZ | xyz(24.2548, 14.6888, 7.8601) |
| Luminance | 0.1469 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dusty Red
#B9484E
ΔE00 2.48
Dull Red
#BB3F3F
ΔE00 3.76
Cardinal
#C41E3A
ΔE00 3.86
Reddish
#C44240
ΔE00 4.78
Lipstick
#D5174E
ΔE00 5.14
Cherry (survey)
#CF0234
ΔE00 5.40
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BF3B49 #3BBFB1
analogous
#BF3B8B #BF3B49 #BF6F3B
triadic
#BF3B49 #49BF3B #3B49BF
tetradic
#BF3B49 #8BBF3B #3BBFB1 #6F3BBF
square
#BF3B49 #8BBF3B #3BBFB1 #6F3BBF
split-complementary
#BF3B49 #3BBF6F #3B8BBF
monochromatic
#611E25 #902D37 #BF3B49 #D06772 #DF969E
Accessibility & contrast
On white
5.33
#BF3B49 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.94
#BF3B49 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BF3B49
5.33:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BF3B49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BF3B49 | 1.00 | 5.33 | 3.94 | 5.33 |
| #FFFFFF | 5.33 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.94 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.33 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E5949
Deuteranopia (green-blind)
#7F7545
Tritanopia (blue-blind)
#D11941
Achromatopsia (no color)
#6B6B6B
Design tokens & code
CSS
--color: #bf3b49; /* rgb */ color: rgb(191, 59, 73); /* oklch */ color: oklch(54.8% 0.168 18.7);
Tailwind
colors: {
custom: {
50: '#d9797b',
500: '#bf3b49',
950: '#000000',
},
}SCSS
$custom: #bf3b49; $custom-light: #d9797b; $custom-dark: #000000;
JSON
{
"hex": "#bf3b49",
"rgb": {
"r": 191,
"g": 59,
"b": 73
},
"hsl": {
"h": 353.636,
"s": 52.8,
"l": 49.02
},
"oklch": {
"l": 0.54835,
"c": 0.1676,
"h": 18.7
},
"luminance": 0.14685
}Semantic roles & 50–950 ramp
primary
#BF3B49
secondary
#8CCAC3
accent
#DCCD4C
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A09
muted
#847C7B