#BF394D#BF394D

#BF394D is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.7% C 0.170 H 16.4°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX	#BF394D
RGB	rgb(191, 57, 77)
HSL	hsl(351, 54%, 49%)
HSV	hsv(351, 70%, 75%)
CMYK	cmyk(0%, 70.2%, 59.7%, 25.1%)
CIE-LAB	lab(45.00, 54.37, 19.54)
CIE-LCH	lch(45.00, 57.77, 19.77°)
OKLab	oklab(54.71% 0.1628 0.0479)
OKLCH	oklch(54.71% 0.17 16.4)
XYZ	xyz(24.2909, 14.5419, 8.5475)
Luminance	0.1454 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BF394D #39BFAB

analogous

#BF3990 #BF394D #BF6839

triadic

#BF394D #4DBF39 #394DBF

tetradic

#BF394D #90BF39 #39BFAB #6839BF

square

#BF394D #90BF39 #39BFAB #6839BF

split-complementary

#BF394D #39BF68 #3990BF

monochromatic

#611D27 #902B3A #BF394D #D16475 #DF939F

Accessibility & contrast

On white

5.37

#BF394D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#BF394D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BF394D

5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BF394D	#FFFFFF	#000000	##FFFFFF
##BF394D	1.00	5.37	3.91	5.37
#FFFFFF	5.37	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C594D

Deuteranopia (green-blind)

#7E7549

Tritanopia (blue-blind)

#D11641

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bf394d;
/* rgb */ color: rgb(191, 57, 77);
/* oklch */ color: oklch(54.7% 0.170 16.4);

Tailwind

colors: {
  custom: {
    50: '#d9787e',
    500: '#bf394d',
    950: '#000000',
  },
}

SCSS

$custom: #bf394d;
$custom-light: #d9787e;
$custom-dark: #000000;

JSON

{
  "hex": "#bf394d",
  "rgb": {
    "r": 191,
    "g": 57,
    "b": 77
  },
  "hsl": {
    "h": 351.045,
    "s": 54.032,
    "l": 48.627
  },
  "oklch": {
    "l": 0.54707,
    "c": 0.16965,
    "h": 16.4
  },
  "luminance": 0.14538
}

Semantic roles & 50–950 ramp

primary

#BF394D

secondary

#8ACAC0

accent

#DDC74A

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BF394D

Body copy rendered with the generated semantic roles for this colour.

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