#BF3739#BF3739
#BF3739 is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.1% C 0.173 H 24.3°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).
Color values
| HEX | #BF3739 |
|---|---|
| RGB | rgb(191, 55, 57) |
| HSL | hsl(359, 55%, 48%) |
| HSV | hsv(359, 71%, 75%) |
| CMYK | cmyk(0%, 71.2%, 70.2%, 25.1%) |
| CIE-LAB | lab(44.39, 53.95, 30.86) |
| CIE-LCH | lch(44.39, 62.15, 29.77°) |
| OKLab | oklab(54.14% 0.1574 0.0712) |
| OKLCH | oklch(54.14% 0.173 24.3) |
| XYZ | xyz(23.5932, 14.1077, 5.3508) |
| Luminance | 0.1410 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.53
Reddish
#C44240
ΔE00 2.58
Cardinal
#C41E3A
ΔE00 4.10
Cherry (survey)
#CF0234
ΔE00 4.42
Dusty Red
#B9484E
ΔE00 5.03
Lipstick Red
#C0022F
ΔE00 5.08
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BF3739 #37BFBD
analogous
#BF377D #BF3739 #BF7937
triadic
#BF3739 #39BF37 #3739BF
tetradic
#BF3739 #7DBF37 #37BFBD #7937BF
square
#BF3739 #7DBF37 #37BFBD #7937BF
split-complementary
#BF3739 #37BF79 #377DBF
monochromatic
#601C1D #8F292B #BF3739 #D26263 #DF9192
Accessibility & contrast
On white
5.50
#BF3739 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.82
#BF3739 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BF3739
5.50:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BF3739 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BF3739 | 1.00 | 5.50 | 3.82 | 5.50 |
| #FFFFFF | 5.50 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.82 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.50 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E5638
Deuteranopia (green-blind)
#807435
Tritanopia (blue-blind)
#D20239
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #bf3739; /* rgb */ color: rgb(191, 55, 57); /* oklch */ color: oklch(54.1% 0.173 24.3);
Tailwind
colors: {
custom: {
50: '#da776f',
500: '#bf3739',
950: '#000000',
},
}SCSS
$custom: #bf3739; $custom-light: #da776f; $custom-dark: #000000;
JSON
{
"hex": "#bf3739",
"rgb": {
"r": 191,
"g": 55,
"b": 57
},
"hsl": {
"h": 359.118,
"s": 55.285,
"l": 48.235
},
"oklch": {
"l": 0.5414,
"c": 0.17277,
"h": 24.3
},
"luminance": 0.14104
}Semantic roles & 50–950 ramp
primary
#BF3739
secondary
#88CAC9
accent
#DFDC49
background
#FEF7F6
surface
#FDEEEC
border
#D5C9C7
text
#160907
muted
#847B7A