#BF354D#BF354D

#BF354D is a mid, vivid red. Relative luminance 0.142; OKLCH L 54.3% C 0.174 H 15.4°. Best body text is #FFFFFF at 5.48:1 contrast (WCAG AA passes).

Color values

HEX	#BF354D
RGB	rgb(191, 53, 77)
HSL	hsl(350, 57%, 48%)
HSV	hsv(350, 72%, 75%)
CMYK	cmyk(0%, 72.3%, 59.7%, 25.1%)
CIE-LAB	lab(44.46, 55.85, 18.82)
CIE-LCH	lch(44.46, 58.94, 18.63°)
OKLab	oklab(54.31% 0.1675 0.0462)
OKLCH	oklch(54.31% 0.174 15.4)
XYZ	xyz(24.1009, 14.1618, 8.4842)
Luminance	0.1416 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BF354D #35BFA7

analogous

#BF3592 #BF354D #BF6235

triadic

#BF354D #4DBF35 #354DBF

tetradic

#BF354D #92BF35 #35BFA7 #6235BF

square

#BF354D #92BF35 #35BFA7 #6235BF

split-complementary

#BF354D #35BF62 #3592BF

monochromatic

#5F1A26 #8F283A #BF354D #D35F73 #E08F9D

Accessibility & contrast

On white

5.48

#BF354D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.83

#BF354D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BF354D

5.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BF354D	#FFFFFF	#000000	##FFFFFF
##BF354D	1.00	5.48	3.83	5.48
#FFFFFF	5.48	1.00	21.00	1.00
#000000	3.83	21.00	1.00	21.00
##FFFFFF	5.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A574D

Deuteranopia (green-blind)

#7D7449

Tritanopia (blue-blind)

#D10B3F

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bf354d;
/* rgb */ color: rgb(191, 53, 77);
/* oklch */ color: oklch(54.3% 0.174 15.4);

Tailwind

colors: {
  custom: {
    50: '#d9777e',
    500: '#bf354d',
    950: '#000000',
  },
}

SCSS

$custom: #bf354d;
$custom-light: #d9777e;
$custom-dark: #000000;

JSON

{
  "hex": "#bf354d",
  "rgb": {
    "r": 191,
    "g": 53,
    "b": 77
  },
  "hsl": {
    "h": 349.565,
    "s": 56.557,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54308,
    "c": 0.17375,
    "h": 15.4
  },
  "luminance": 0.14158
}

Semantic roles & 50–950 ramp

primary

#BF354D

secondary

#85CABE

accent

#E0C548

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BF354D

Body copy rendered with the generated semantic roles for this colour.

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