#BF3539#BF3539
#BF3539 is a mid, vivid red. Relative luminance 0.139; OKLCH L 53.9% C 0.175 H 23.8°. Best body text is #FFFFFF at 5.55:1 contrast (WCAG AA passes).
Color values
| HEX | #BF3539 |
|---|---|
| RGB | rgb(191, 53, 57) |
| HSL | hsl(358, 57%, 48%) |
| HSV | hsv(358, 72%, 75%) |
| CMYK | cmyk(0%, 72.3%, 70.2%, 25.1%) |
| CIE-LAB | lab(44.12, 54.68, 30.54) |
| CIE-LCH | lch(44.12, 62.63, 29.18°) |
| OKLab | oklab(53.94% 0.1598 0.0705) |
| OKLCH | oklch(53.94% 0.175 23.8) |
| XYZ | xyz(23.5001, 13.9215, 5.3198) |
| Luminance | 0.1392 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.70
Reddish
#C44240
ΔE00 2.91
Cardinal
#C41E3A
ΔE00 3.65
Cherry (survey)
#CF0234
ΔE00 4.08
Lipstick Red
#C0022F
ΔE00 4.67
Dusty Red
#B9484E
ΔE00 5.00
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BF3539 #35BFBB
analogous
#BF357E #BF3539 #BF7635
triadic
#BF3539 #39BF35 #3539BF
tetradic
#BF3539 #7EBF35 #35BFBB #7635BF
square
#BF3539 #7EBF35 #35BFBB #7635BF
split-complementary
#BF3539 #35BF76 #357EBF
monochromatic
#5F1A1C #8F282B #BF3539 #D35F62 #E08F91
Accessibility & contrast
On white
5.55
#BF3539 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.78
#BF3539 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BF3539
5.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BF3539 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BF3539 | 1.00 | 5.55 | 3.78 | 5.55 |
| #FFFFFF | 5.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.78 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5D5538
Deuteranopia (green-blind)
#7F7335
Tritanopia (blue-blind)
#D20038
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #bf3539; /* rgb */ color: rgb(191, 53, 57); /* oklch */ color: oklch(53.9% 0.175 23.8);
Tailwind
colors: {
custom: {
50: '#da766f',
500: '#bf3539',
950: '#000000',
},
}SCSS
$custom: #bf3539; $custom-light: #da766f; $custom-dark: #000000;
JSON
{
"hex": "#bf3539",
"rgb": {
"r": 191,
"g": 53,
"b": 57
},
"hsl": {
"h": 358.261,
"s": 56.557,
"l": 47.843
},
"oklch": {
"l": 0.53941,
"c": 0.17463,
"h": 23.8
},
"luminance": 0.13918
}Semantic roles & 50–950 ramp
primary
#BF3539
secondary
#85CAC8
accent
#E0DB48
background
#FEF7F6
surface
#FDEEEC
border
#D5C9C7
text
#160907
muted
#847B7A