#BE5540#BE5540
#BE5540 is a mid, vivid red. Relative luminance 0.178; OKLCH L 57.8% C 0.140 H 32.9°. Best body text is #FFFFFF at 4.60:1 contrast (WCAG AA passes).
Color values
| HEX | #BE5540 |
|---|---|
| RGB | rgb(190, 85, 64) |
| HSL | hsl(10, 50%, 50%) |
| HSV | hsv(10, 66%, 75%) |
| CMYK | cmyk(0%, 55.3%, 66.3%, 25.5%) |
| CIE-LAB | lab(49.27, 40.75, 32.61) |
| CIE-LCH | lch(49.27, 52.20, 38.67°) |
| OKLab | oklab(57.82% 0.1176 0.0762) |
| OKLCH | oklch(57.82% 0.14 32.9) |
| XYZ | xyz(25.4115, 17.8175, 6.9505) |
| Luminance | 0.1781 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dark Salmon
#C85A53
ΔE00 5.42
Dark Coral
#CF524E
ΔE00 5.89
Reddish
#C44240
ΔE00 5.91
Clay
#B66A50
ΔE00 6.44
Pale Red
#D9544D
ΔE00 6.60
Terracotta (survey)
#CA6641
ΔE00 6.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BE5540 #40A9BE
analogous
#BE406A #BE5540 #BE9440
triadic
#BE5540 #40BE55 #5540BE
tetradic
#BE5540 #6ABE40 #40A9BE #9440BE
square
#BE5540 #6ABE40 #40A9BE #9440BE
split-complementary
#BE5540 #40BE94 #406ABE
monochromatic
#622C21 #904131 #BE5540 #CE7D6D #DDA69B
Accessibility & contrast
On white
4.60
#BE5540 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.56
#BE5540 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #BE5540
4.60:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BE5540 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BE5540 | 1.00 | 4.60 | 4.56 | 4.60 |
| #FFFFFF | 4.60 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.56 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.60 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#70673E
Deuteranopia (green-blind)
#8A7E3E
Tritanopia (blue-blind)
#D04050
Achromatopsia (no color)
#757575
Design tokens & code
CSS
--color: #be5540; /* rgb */ color: rgb(190, 85, 64); /* oklch */ color: oklch(57.8% 0.140 32.9);
Tailwind
colors: {
custom: {
50: '#d88875',
500: '#be5540',
950: '#000000',
},
}SCSS
$custom: #be5540; $custom-light: #d88875; $custom-dark: #000000;
JSON
{
"hex": "#be5540",
"rgb": {
"r": 190,
"g": 85,
"b": 64
},
"hsl": {
"h": 10,
"s": 49.606,
"l": 49.804
},
"oklch": {
"l": 0.57816,
"c": 0.14009,
"h": 32.9
},
"luminance": 0.17814
}Semantic roles & 50–950 ramp
primary
#BE5540
secondary
#90C0C9
accent
#C2D94F
background
#FEF8F7
surface
#FCF0ED
border
#D5CBC8
text
#160C08
muted
#847D7B