#BE5440#BE5440

#BE5440 is a mid, vivid red. Relative luminance 0.177; OKLCH L 57.7% C 0.141 H 32.4°. Best body text is #FFFFFF at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#BE5440
RGB	rgb(190, 84, 64)
HSL	hsl(10, 50%, 50%)
HSV	hsv(10, 66%, 75%)
CMYK	cmyk(0%, 55.8%, 66.3%, 25.5%)
CIE-LAB	lab(49.08, 41.25, 32.38)
CIE-LCH	lch(49.08, 52.44, 38.13°)
OKLab	oklab(57.67% 0.1191 0.0756)
OKLCH	oklch(57.67% 0.141 32.4)
XYZ	xyz(25.3333, 17.6612, 6.9244)
Luminance	0.1766 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BE5440 #40AABE

analogous

#BE406B #BE5440 #BE9340

triadic

#BE5440 #40BE54 #5440BE

tetradic

#BE5440 #6BBE40 #40AABE #9340BE

square

#BE5440 #6BBE40 #40AABE #9340BE

split-complementary

#BE5440 #40BE93 #406BBE

monochromatic

#622C21 #904031 #BE5440 #CE7D6D #DDA69B

Accessibility & contrast

On white

4.63

#BE5440 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.53

#BE5440 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BE5440

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BE5440	#FFFFFF	#000000	##FFFFFF
##BE5440	1.00	4.63	4.53	4.63
#FFFFFF	4.63	1.00	21.00	1.00
#000000	4.53	21.00	1.00	21.00
##FFFFFF	4.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#70663E

Deuteranopia (green-blind)

#8A7D3D

Tritanopia (blue-blind)

#D03F50

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #be5440;
/* rgb */ color: rgb(190, 84, 64);
/* oklch */ color: oklch(57.7% 0.141 32.4);

Tailwind

colors: {
  custom: {
    50: '#d88775',
    500: '#be5440',
    950: '#000000',
  },
}

SCSS

$custom: #be5440;
$custom-light: #d88775;
$custom-dark: #000000;

JSON

{
  "hex": "#be5440",
  "rgb": {
    "r": 190,
    "g": 84,
    "b": 64
  },
  "hsl": {
    "h": 9.524,
    "s": 49.606,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57671,
    "c": 0.1411,
    "h": 32.4
  },
  "luminance": 0.17658
}

Semantic roles & 50–950 ramp

primary

#BE5440

secondary

#90C0C9

accent

#C3D94F

background

#FEF8F7

surface

#FCF0ED

border

#D5CBC8

text

#160B08

muted

#847C7B

Preview Lab

Preview with #BE5440

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →