#BE49AD#BE49AD

#BE49AD is a mid, vivid purple. Relative luminance 0.187; OKLCH L 59.7% C 0.189 H 333.8°. Best body text is #000000 at 4.75:1 contrast (WCAG AA passes).

Color values

HEX#BE49AD
RGBrgb(190, 73, 173)
HSLhsl(309, 47%, 52%)
HSVhsv(309, 62%, 75%)
CMYKcmyk(0%, 61.6%, 8.9%, 25.5%)
CIE-LABlab(50.37, 58.68, -30.58)
CIE-LCHlch(50.37, 66.17, 332.48°)
OKLaboklab(59.67% 0.1695 -0.0834)
OKLCHoklch(59.67% 0.189 333.8)
XYZxyz(31.1607, 18.7318, 41.5015)
Luminance0.1873 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BE49AD #49BE5A
analogous
#9549BE #BE49AD #BE4973
triadic
#BE49AD #ADBE49 #49ADBE
tetradic
#BE49AD #BE9549 #49BE5A #4973BE
square
#BE49AD #BE9549 #49BE5A #4973BE
split-complementary
#BE49AD #73BE49 #49BE95
monochromatic
#68255E #953587 #BE49AD #CE76C1 #DEA3D6

Accessibility & contrast

On white

4.42
#BE49AD on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.75
#BE49AD on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BE49AD
4.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BE49AD#FFFFFF#000000##000000
##BE49AD1.004.424.754.75
#FFFFFF4.421.0021.0021.00
#0000004.7521.001.001.00
##0000004.7521.001.001.00

Color blindness preview

Protanopia (red-blind)
#476DB0
Deuteranopia (green-blind)
#6C7EAA
Tritanopia (blue-blind)
#C65174
Achromatopsia (no color)
#787878

Design tokens & code

CSS
--color: #be49ad;
/* rgb */ color: rgb(190, 73, 173);
/* oklch */ color: oklch(59.7% 0.189 333.8);
Tailwind
colors: {
  custom: {
    50: '#d583c5',
    500: '#be49ad',
    950: '#000000',
  },
}
SCSS
$custom: #be49ad;
$custom-light: #d583c5;
$custom-dark: #000000;
JSON
{
  "hex": "#be49ad",
  "rgb": {
    "r": 190,
    "g": 73,
    "b": 173
  },
  "hsl": {
    "h": 308.718,
    "s": 47.368,
    "l": 51.569
  },
  "oklch": {
    "l": 0.59673,
    "c": 0.18894,
    "h": 333.8
  },
  "luminance": 0.18729
}

Semantic roles & 50–950 ramp

primary
#BE49AD
secondary
#98CB9F
accent
#D76451
background
#FDF8FC
surface
#FAEFF8
border
#D3CAD1
text
#150B13
muted
#837C82

Preview Lab

Preview with #BE49AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BE49AD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva