#BE40AA#BE40AA

#BE40AA is a mid, vivid purple. Relative luminance 0.175; OKLCH L 58.6% C 0.199 H 334.8°. Best body text is #FFFFFF at 4.66:1 contrast (WCAG AA passes).

Color values

HEX	#BE40AA
RGB	rgb(190, 64, 170)
HSL	hsl(310, 50%, 50%)
HSV	hsv(310, 66%, 75%)
CMYK	cmyk(0%, 66.3%, 10.5%, 25.5%)
CIE-LAB	lab(48.91, 61.88, -31.10)
CIE-LCH	lch(48.91, 69.26, 333.32°)
OKLab	oklab(58.56% 0.1799 -0.0848)
OKLCH	oklch(58.56% 0.199 334.8)
XYZ	xyz(30.3246, 17.5187, 39.8067)
Luminance	0.1752 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BE40AA #40BE54

analogous

#9340BE #BE40AA #BE406B

triadic

#BE40AA #AABE40 #40AABE

tetradic

#BE40AA #BE9340 #40BE54 #406BBE

square

#BE40AA #BE9340 #40BE54 #406BBE

split-complementary

#BE40AA #6BBE40 #40BE93

monochromatic

#622158 #903181 #BE40AA #CE6DBF #DD9BD3

Accessibility & contrast

On white

4.66

#BE40AA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.50

#BE40AA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BE40AA

4.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BE40AA	#FFFFFF	#000000	##FFFFFF
##BE40AA	1.00	4.66	4.50	4.66
#FFFFFF	4.66	1.00	21.00	1.00
#000000	4.50	21.00	1.00	21.00
##FFFFFF	4.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F68AD

Deuteranopia (green-blind)

#697BA7

Tritanopia (blue-blind)

#C7496F

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #be40aa;
/* rgb */ color: rgb(190, 64, 170);
/* oklch */ color: oklch(58.6% 0.199 334.8);

Tailwind

colors: {
  custom: {
    50: '#d57ec3',
    500: '#be40aa',
    950: '#000000',
  },
}

SCSS

$custom: #be40aa;
$custom-light: #d57ec3;
$custom-dark: #000000;

JSON

{
  "hex": "#be40aa",
  "rgb": {
    "r": 190,
    "g": 64,
    "b": 170
  },
  "hsl": {
    "h": 309.524,
    "s": 49.606,
    "l": 49.804
  },
  "oklch": {
    "l": 0.58561,
    "c": 0.19891,
    "h": 334.8
  },
  "luminance": 0.17516
}

Semantic roles & 50–950 ramp

primary

#BE40AA

secondary

#90C999

accent

#D9654F

background

#FDF8FC

surface

#FBEFF8

border

#D4CAD1

text

#150B12

muted

#837C81

Preview Lab

Preview with #BE40AA

Body copy rendered with the generated semantic roles for this colour.

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