#BE3F40#BE3F40
#BE3F40 is a mid, vivid red. Relative luminance 0.149; OKLCH L 54.9% C 0.163 H 23.8°. Best body text is #FFFFFF at 5.28:1 contrast (WCAG AA passes).
Color values
| HEX | #BE3F40 |
|---|---|
| RGB | rgb(190, 63, 64) |
| HSL | hsl(360, 50%, 50%) |
| HSV | hsv(360, 67%, 75%) |
| CMYK | cmyk(0%, 66.8%, 66.3%, 25.5%) |
| CIE-LAB | lab(45.46, 50.84, 27.97) |
| CIE-LCH | lch(45.46, 58.02, 28.81°) |
| OKLab | oklab(54.95% 0.1492 0.0659) |
| OKLCH | oklch(54.95% 0.163 23.8) |
| XYZ | xyz(23.9406, 14.8757, 6.4602) |
| Luminance | 0.1487 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 0.63
Reddish
#C44240
ΔE00 1.76
Dusty Red
#B9484E
ΔE00 3.58
Cardinal
#C41E3A
ΔE00 4.70
Cherry (survey)
#CF0234
ΔE00 5.33
Faded Red
#D3494E
ΔE00 5.58
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BE3F40 #3FBEBD
analogous
#BE3F7F #BE3F40 #BE7E3F
triadic
#BE3F40 #40BE3F #3F40BE
tetradic
#BE3F40 #7FBE3F #3FBEBD #7E3FBE
square
#BE3F40 #7FBE3F #3FBEBD #7E3FBE
split-complementary
#BE3F40 #3FBE7E #3F7FBE
monochromatic
#622121 #903031 #BE3F40 #CE6C6D #DD9A9A
Accessibility & contrast
On white
5.28
#BE3F40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.97
#BE3F40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BE3F40
5.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BE3F40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BE3F40 | 1.00 | 5.28 | 3.97 | 5.28 |
| #FFFFFF | 5.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.97 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#615A3F
Deuteranopia (green-blind)
#81763C
Tritanopia (blue-blind)
#D01F41
Achromatopsia (no color)
#6C6C6C
Design tokens & code
CSS
--color: #be3f40; /* rgb */ color: rgb(190, 63, 64); /* oklch */ color: oklch(54.9% 0.163 23.8);
Tailwind
colors: {
custom: {
50: '#d97b75',
500: '#be3f40',
950: '#000000',
},
}SCSS
$custom: #be3f40; $custom-light: #d97b75; $custom-dark: #000000;
JSON
{
"hex": "#be3f40",
"rgb": {
"r": 190,
"g": 63,
"b": 64
},
"hsl": {
"h": 359.528,
"s": 50.198,
"l": 49.608
},
"oklch": {
"l": 0.54945,
"c": 0.16307,
"h": 23.8
},
"luminance": 0.14872
}Semantic roles & 50–950 ramp
primary
#BE3F40
secondary
#8FC9C9
accent
#DAD94E
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A08
muted
#847C7B