#BE354D#BE354D

#BE354D is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.1% C 0.173 H 15.3°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).

Color values

HEX	#BE354D
RGB	rgb(190, 53, 77)
HSL	hsl(349, 56%, 48%)
HSV	hsv(349, 72%, 75%)
CMYK	cmyk(0%, 72.1%, 59.5%, 25.5%)
CIE-LAB	lab(44.28, 55.54, 18.55)
CIE-LCH	lch(44.28, 58.56, 18.46°)
OKLab	oklab(54.14% 0.1666 0.0456)
OKLCH	oklch(54.14% 0.173 15.3)
XYZ	xyz(23.8502, 14.0326, 8.4724)
Luminance	0.1403 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BE354D #35BEA6

analogous

#BE3592 #BE354D #BE6135

triadic

#BE354D #4DBE35 #354DBE

tetradic

#BE354D #92BE35 #35BEA6 #6135BE

square

#BE354D #92BE35 #35BEA6 #6135BE

split-complementary

#BE354D #35BE61 #3592BE

monochromatic

#5E1A26 #8E283A #BE354D #D25E72 #DF8E9C

Accessibility & contrast

On white

5.52

#BE354D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.81

#BE354D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BE354D

5.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BE354D	#FFFFFF	#000000	##FFFFFF
##BE354D	1.00	5.52	3.81	5.52
#FFFFFF	5.52	1.00	21.00	1.00
#000000	3.81	21.00	1.00	21.00
##FFFFFF	5.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#59574D

Deuteranopia (green-blind)

#7C7349

Tritanopia (blue-blind)

#D00C3F

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #be354d;
/* rgb */ color: rgb(190, 53, 77);
/* oklch */ color: oklch(54.1% 0.173 15.3);

Tailwind

colors: {
  custom: {
    50: '#d8767e',
    500: '#be354d',
    950: '#000000',
  },
}

SCSS

$custom: #be354d;
$custom-light: #d8767e;
$custom-dark: #000000;

JSON

{
  "hex": "#be354d",
  "rgb": {
    "r": 190,
    "g": 53,
    "b": 77
  },
  "hsl": {
    "h": 349.489,
    "s": 56.379,
    "l": 47.647
  },
  "oklch": {
    "l": 0.54137,
    "c": 0.17276,
    "h": 15.3
  },
  "luminance": 0.14029
}

Semantic roles & 50–950 ramp

primary

#BE354D

secondary

#85CABE

accent

#E0C548

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BE354D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →