#BD77BF#BD77BF

#BD77BF is a light, vivid purple. Relative luminance 0.278; OKLCH L 66.8% C 0.129 H 325.9°. Best body text is #000000 at 6.55:1 contrast (WCAG AA passes).

Color values

HEX	#BD77BF
RGB	rgb(189, 119, 191)
HSL	hsl(298, 36%, 61%)
HSV	hsv(298, 38%, 75%)
CMYK	cmyk(1%, 37.7%, 0%, 25.1%)
CIE-LAB	lab(59.69, 38.81, -26.53)
CIE-LCH	lch(59.69, 47.01, 325.64°)
OKLab	oklab(66.81% 0.1069 -0.0723)
OKLCH	oklch(66.81% 0.129 325.9)
XYZ	xyz(36.9862, 27.7756, 52.6931)
Luminance	0.2777 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD77BF #79BF77

analogous

#9977BF #BD77BF #BF779D

triadic

#BD77BF #BFBD77 #77BFBD

tetradic

#BD77BF #BF9977 #79BF77 #779DBF

square

#BD77BF #BF9977 #79BF77 #779DBF

split-complementary

#BD77BF #9DBF77 #77BF99

monochromatic

#7E3C80 #A750A9 #BD77BF #D1A1D3 #E5CAE6

Accessibility & contrast

On white

3.20

#BD77BF on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.55

#BD77BF on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD77BF

6.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD77BF	#FFFFFF	#000000	##000000
##BD77BF	1.00	3.20	6.55	6.55
#FFFFFF	3.20	1.00	21.00	21.00
#000000	6.55	21.00	1.00	1.00
##000000	6.55	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#718AC2

Deuteranopia (green-blind)

#8393BD

Tritanopia (blue-blind)

#C17E92

Achromatopsia (no color)

#909090

Design tokens & code

CSS

--color: #bd77bf;
/* rgb */ color: rgb(189, 119, 191);
/* oklch */ color: oklch(66.8% 0.129 325.9);

Tailwind

colors: {
  custom: {
    50: '#d2a0d2',
    500: '#bd77bf',
    950: '#000000',
  },
}

SCSS

$custom: #bd77bf;
$custom-light: #d2a0d2;
$custom-dark: #000000;

JSON

{
  "hex": "#bd77bf",
  "rgb": {
    "r": 189,
    "g": 119,
    "b": 191
  },
  "hsl": {
    "h": 298.333,
    "s": 36,
    "l": 60.784
  },
  "oklch": {
    "l": 0.66809,
    "c": 0.1291,
    "h": 325.9
  },
  "luminance": 0.27774
}

Semantic roles & 50–950 ramp

primary

#BD77BF

secondary

#BCD7BB

accent

#AF373A

background

#FDF9FC

surface

#FAF2F9

border

#D3CCD2

text

#140F14

muted

#837E82

Preview Lab

Preview with #BD77BF

Body copy rendered with the generated semantic roles for this colour.

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