#BD77BC#BD77BC

#BD77BC is a light, vivid purple. Relative luminance 0.276; OKLCH L 66.7% C 0.126 H 327.4°. Best body text is #000000 at 6.53:1 contrast (WCAG AA passes).

Color values

HEX	#BD77BC
RGB	rgb(189, 119, 188)
HSL	hsl(301, 35%, 60%)
HSV	hsv(301, 37%, 74%)
CMYK	cmyk(0%, 37%, 0.5%, 25.9%)
CIE-LAB	lab(59.57, 38.24, -25.01)
CIE-LCH	lch(59.57, 45.69, 326.82°)
OKLab	oklab(66.68% 0.1062 -0.068)
OKLCH	oklch(66.68% 0.126 327.4)
XYZ	xyz(36.6595, 27.6449, 50.9722)
Luminance	0.2764 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD77BC #77BD78

analogous

#9B77BD #BD77BC #BD7799

triadic

#BD77BC #BCBD77 #77BCBD

tetradic

#BD77BC #BD9B77 #77BD78 #7799BD

square

#BD77BC #BD9B77 #77BD78 #7799BD

split-complementary

#BD77BC #99BD77 #77BD9B

monochromatic

#7D3D7C #A651A5 #BD77BC #D1A0D0 #E5C9E5

Accessibility & contrast

On white

3.22

#BD77BC on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.53

#BD77BC on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD77BC

6.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD77BC	#FFFFFF	#000000	##000000
##BD77BC	1.00	3.22	6.53	6.53
#FFFFFF	3.22	1.00	21.00	21.00
#000000	6.53	21.00	1.00	1.00
##000000	6.53	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#728ABF

Deuteranopia (green-blind)

#8493BA

Tritanopia (blue-blind)

#C17D91

Achromatopsia (no color)

#8F8F8F

Design tokens & code

CSS

--color: #bd77bc;
/* rgb */ color: rgb(189, 119, 188);
/* oklch */ color: oklch(66.7% 0.126 327.4);

Tailwind

colors: {
  custom: {
    50: '#d29fd0',
    500: '#bd77bc',
    950: '#000000',
  },
}

SCSS

$custom: #bd77bc;
$custom-light: #d29fd0;
$custom-dark: #000000;

JSON

{
  "hex": "#bd77bc",
  "rgb": {
    "r": 189,
    "g": 119,
    "b": 188
  },
  "hsl": {
    "h": 300.857,
    "s": 34.653,
    "l": 60.392
  },
  "oklch": {
    "l": 0.66681,
    "c": 0.12612,
    "h": 327.4
  },
  "luminance": 0.27643
}

Semantic roles & 50–950 ramp

primary

#BD77BC

secondary

#BBD5BB

accent

#AD3A38

background

#FDF9FC

surface

#FAF2F9

border

#D3CCD2

text

#140F14

muted

#837E82

Preview Lab

Preview with #BD77BC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →