#BD74F7#BD74F7

#BD74F7 is a light, vivid violet. Relative luminance 0.300; OKLCH L 69.1% C 0.195 H 307.8°. Best body text is #000000 at 7.01:1 contrast (WCAG AA passes).

Color values

HEX	#BD74F7
RGB	rgb(189, 116, 247)
HSL	hsl(273, 89%, 71%)
HSV	hsv(273, 53%, 97%)
CMYK	cmyk(23.5%, 53%, 0%, 3.1%)
CIE-LAB	lab(61.68, 52.03, -54.78)
CIE-LCH	lch(61.68, 75.55, 313.52°)
OKLab	oklab(69.15% 0.1194 -0.1538)
OKLCH	oklch(69.15% 0.195 307.8)
XYZ	xyz(44.0168, 30.0255, 91.4543)
Luminance	0.3003 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD74F7 #AEF774

analogous

#7B74F7 #BD74F7 #F774F0

triadic

#BD74F7 #F7BD74 #74F7BD

tetradic

#BD74F7 #F77B74 #AEF774 #74F0F7

square

#BD74F7 #F77B74 #AEF774 #74F0F7

split-complementary

#BD74F7 #F0F774 #74F77B

monochromatic

#850DE4 #A23AF4 #BD74F7 #D8AEFA #F1E2FD

Accessibility & contrast

On white

3.00

#BD74F7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

7.01

#BD74F7 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #BD74F7

7.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD74F7	#FFFFFF	#000000	##000000
##BD74F7	1.00	3.00	7.01	7.01
#FFFFFF	3.00	1.00	21.00	21.00
#000000	7.01	21.00	1.00	1.00
##000000	7.01	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B92FB

Deuteranopia (green-blind)

#6396F4

Tritanopia (blue-blind)

#B48BAB

Achromatopsia (no color)

#959595

Design tokens & code

CSS

--color: #bd74f7;
/* rgb */ color: rgb(189, 116, 247);
/* oklch */ color: oklch(69.1% 0.195 307.8);

Tailwind

colors: {
  custom: {
    50: '#d49efa',
    500: '#bd74f7',
    950: '#000000',
  },
}

SCSS

$custom: #bd74f7;
$custom-light: #d49efa;
$custom-dark: #000000;

JSON

{
  "hex": "#bd74f7",
  "rgb": {
    "r": 189,
    "g": 116,
    "b": 247
  },
  "hsl": {
    "h": 273.435,
    "s": 89.116,
    "l": 71.176
  },
  "oklch": {
    "l": 0.69145,
    "c": 0.19473,
    "h": 307.8
  },
  "luminance": 0.30025
}

Semantic roles & 50–950 ramp

primary

#BD74F7

secondary

#E1F5D2

accent

#E60066

background

#FDF9FF

surface

#FAF2FF

border

#D3CCD7

text

#140F17

muted

#837E85

Preview Lab

Preview with #BD74F7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →