#BD74F3#BD74F3

#BD74F3 is a light, vivid violet. Relative luminance 0.298; OKLCH L 68.9% C 0.190 H 308.8°. Best body text is #000000 at 6.96:1 contrast (WCAG AA passes).

Color values

HEX	#BD74F3
RGB	rgb(189, 116, 243)
HSL	hsl(274, 84%, 70%)
HSV	hsv(274, 52%, 95%)
CMYK	cmyk(22.2%, 52.3%, 0%, 4.7%)
CIE-LAB	lab(61.47, 51.14, -52.90)
CIE-LCH	lch(61.47, 73.58, 314.03°)
OKLab	oklab(68.92% 0.1192 -0.1483)
OKLCH	oklch(68.92% 0.19 308.8)
XYZ	xyz(43.4062, 29.7813, 88.2384)
Luminance	0.2978 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD74F3 #AAF374

analogous

#7D74F3 #BD74F3 #F374EA

triadic

#BD74F3 #F3BD74 #74F3BD

tetradic

#BD74F3 #F37D74 #AAF374 #74EAF3

square

#BD74F3 #F37D74 #AAF374 #74EAF3

split-complementary

#BD74F3 #EAF374 #74F37D

monochromatic

#8513DA #A23CEE #BD74F3 #D8ACF8 #F2E3FD

Accessibility & contrast

On white

3.02

#BD74F3 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.96

#BD74F3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD74F3

6.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD74F3	#FFFFFF	#000000	##000000
##BD74F3	1.00	3.02	6.96	6.96
#FFFFFF	3.02	1.00	21.00	21.00
#000000	6.96	21.00	1.00	1.00
##000000	6.96	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F91F7

Deuteranopia (green-blind)

#6695F0

Tritanopia (blue-blind)

#B68AA9

Achromatopsia (no color)

#949494

Design tokens & code

CSS

--color: #bd74f3;
/* rgb */ color: rgb(189, 116, 243);
/* oklch */ color: oklch(68.9% 0.190 308.8);

Tailwind

colors: {
  custom: {
    50: '#d49ef7',
    500: '#bd74f3',
    950: '#000000',
  },
}

SCSS

$custom: #bd74f3;
$custom-light: #d49ef7;
$custom-dark: #000000;

JSON

{
  "hex": "#bd74f3",
  "rgb": {
    "r": 189,
    "g": 116,
    "b": 243
  },
  "hsl": {
    "h": 274.488,
    "s": 84.106,
    "l": 70.392
  },
  "oklch": {
    "l": 0.68921,
    "c": 0.19027,
    "h": 308.8
  },
  "luminance": 0.29781
}

Semantic roles & 50–950 ramp

primary

#BD74F3

secondary

#DFF3D0

accent

#E10562

background

#FDF9FF

surface

#FAF2FF

border

#D3CCD7

text

#140F17

muted

#837E85

Preview Lab

Preview with #BD74F3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →