#BD74E7#BD74E7

#BD74E7 is a light, vivid violet. Relative luminance 0.291; OKLCH L 68.3% C 0.177 H 311.9°. Best body text is #000000 at 6.82:1 contrast (WCAG AA passes).

Color values

HEX	#BD74E7
RGB	rgb(189, 116, 231)
HSL	hsl(278, 71%, 68%)
HSV	hsv(278, 50%, 91%)
CMYK	cmyk(18.2%, 49.8%, 0%, 9.4%)
CIE-LAB	lab(60.85, 48.53, -47.22)
CIE-LCH	lch(60.85, 67.71, 315.78°)
OKLab	oklab(68.27% 0.1181 -0.1318)
OKLCH	oklch(68.27% 0.177 311.9)
XYZ	xyz(41.6529, 29.0800, 79.0046)
Luminance	0.2908 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD74E7 #9EE774

analogous

#8374E7 #BD74E7 #E774D7

triadic

#BD74E7 #E7BD74 #74E7BD

tetradic

#BD74E7 #E78374 #9EE774 #74D7E7

square

#BD74E7 #E78374 #9EE774 #74D7E7

split-complementary

#BD74E7 #D7E774 #74E783

monochromatic

#8621C0 #A440DE #BD74E7 #D6A8F0 #EFDCF9

Accessibility & contrast

On white

3.08

#BD74E7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.82

#BD74E7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD74E7

6.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD74E7	#FFFFFF	#000000	##000000
##BD74E7	1.00	3.08	6.82	6.82
#FFFFFF	3.08	1.00	21.00	21.00
#000000	6.82	21.00	1.00	1.00
##000000	6.82	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#588FEB

Deuteranopia (green-blind)

#6E94E4

Tritanopia (blue-blind)

#B987A3

Achromatopsia (no color)

#939393

Design tokens & code

CSS

--color: #bd74e7;
/* rgb */ color: rgb(189, 116, 231);
/* oklch */ color: oklch(68.3% 0.177 311.9);

Tailwind

colors: {
  custom: {
    50: '#d39eef',
    500: '#bd74e7',
    950: '#000000',
  },
}

SCSS

$custom: #bd74e7;
$custom-light: #d39eef;
$custom-dark: #000000;

JSON

{
  "hex": "#bd74e7",
  "rgb": {
    "r": 189,
    "g": 116,
    "b": 231
  },
  "hsl": {
    "h": 278.087,
    "s": 70.552,
    "l": 68.039
  },
  "oklch": {
    "l": 0.68268,
    "c": 0.17693,
    "h": 311.9
  },
  "luminance": 0.29079
}

Semantic roles & 50–950 ramp

primary

#BD74E7

secondary

#D7EDCA

accent

#D31359

background

#FDF9FE

surface

#FAF2FD

border

#D3CCD5

text

#140E16

muted

#837E84

Preview Lab

Preview with #BD74E7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →