#BD73D8#BD73D8

#BD73D8 is a light, vivid purple. Relative luminance 0.280; OKLCH L 67.3% C 0.162 H 316.5°. Best body text is #000000 at 6.61:1 contrast (WCAG AA passes).

Color values

HEX	#BD73D8
RGB	rgb(189, 115, 216)
HSL	hsl(284, 56%, 65%)
HSV	hsv(284, 47%, 85%)
CMYK	cmyk(12.5%, 46.8%, 0%, 15.3%)
CIE-LAB	lab(59.92, 45.90, -40.29)
CIE-LCH	lch(59.92, 61.07, 318.72°)
OKLab	oklab(67.34% 0.1176 -0.1117)
OKLCH	oklch(67.34% 0.162 316.5)
XYZ	xyz(39.5098, 28.0393, 68.2833)
Luminance	0.2804 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD73D8 #8ED873

analogous

#8A73D8 #BD73D8 #D873C1

triadic

#BD73D8 #D8BD73 #73D8BD

tetradic

#BD73D8 #D88A73 #8ED873 #73C1D8

square

#BD73D8 #D88A73 #8ED873 #73C1D8

split-complementary

#BD73D8 #C1D873 #73D88A

monochromatic

#842DA3 #A643CB #BD73D8 #D4A3E5 #EAD3F3

Accessibility & contrast

On white

3.18

#BD73D8 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.61

#BD73D8 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD73D8

6.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD73D8	#FFFFFF	#000000	##000000
##BD73D8	1.00	3.18	6.61	6.61
#FFFFFF	3.18	1.00	21.00	21.00
#000000	6.61	21.00	1.00	1.00
##000000	6.61	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#608CDC

Deuteranopia (green-blind)

#7593D5

Tritanopia (blue-blind)

#BC819B

Achromatopsia (no color)

#909090

Design tokens & code

CSS

--color: #bd73d8;
/* rgb */ color: rgb(189, 115, 216);
/* oklch */ color: oklch(67.3% 0.162 316.5);

Tailwind

colors: {
  custom: {
    50: '#d39de4',
    500: '#bd73d8',
    950: '#000000',
  },
}

SCSS

$custom: #bd73d8;
$custom-light: #d39de4;
$custom-dark: #000000;

JSON

{
  "hex": "#bd73d8",
  "rgb": {
    "r": 189,
    "g": 115,
    "b": 216
  },
  "hsl": {
    "h": 283.96,
    "s": 56.425,
    "l": 64.902
  },
  "oklch": {
    "l": 0.67343,
    "c": 0.16216,
    "h": 316.5
  },
  "luminance": 0.28038
}

Semantic roles & 50–950 ramp

primary

#BD73D8

secondary

#CBE5C2

accent

#C4224D

background

#FDF9FE

surface

#FAF2FC

border

#D3CCD5

text

#140E15

muted

#837E84

Preview Lab

Preview with #BD73D8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →