#BD7378#BD7378

#BD7378 is a light, moderate red. Relative luminance 0.244; OKLCH L 63.7% C 0.094 H 15.7°. Best body text is #000000 at 5.89:1 contrast (WCAG AA passes).

Color values

HEX	#BD7378
RGB	rgb(189, 115, 120)
HSL	hsl(356, 36%, 60%)
HSV	hsv(356, 39%, 74%)
CMYK	cmyk(0%, 39.2%, 36.5%, 25.9%)
CIE-LAB	lab(56.52, 29.74, 9.72)
CIE-LCH	lch(56.52, 31.29, 18.09°)
OKLab	oklab(63.66% 0.0901 0.0253)
OKLCH	oklch(63.66% 0.094 15.7)
XYZ	xyz(30.5085, 24.4388, 20.8760)
Luminance	0.2444 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD7378 #73BDB8

analogous

#BD739D #BD7378 #BD9373

triadic

#BD7378 #78BD73 #7378BD

tetradic

#BD7378 #9DBD73 #73BDB8 #9373BD

square

#BD7378 #9DBD73 #73BDB8 #9373BD

split-complementary

#BD7378 #73BD93 #739DBD

monochromatic

#7B3A3F #A54E54 #BD7378 #D19DA0 #E4C6C8

Accessibility & contrast

On white

3.57

#BD7378 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.89

#BD7378 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD7378

5.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD7378	#FFFFFF	#000000	##000000
##BD7378	1.00	3.57	5.89	5.89
#FFFFFF	3.57	1.00	21.00	21.00
#000000	5.89	21.00	1.00	1.00
##000000	5.89	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#817F78

Deuteranopia (green-blind)

#938D77

Tritanopia (blue-blind)

#CA6B75

Achromatopsia (no color)

#888888

Design tokens & code

CSS

--color: #bd7378;
/* rgb */ color: rgb(189, 115, 120);
/* oklch */ color: oklch(63.7% 0.094 15.7);

Tailwind

colors: {
  custom: {
    50: '#d39c9e',
    500: '#bd7378',
    950: '#000000',
  },
}

SCSS

$custom: #bd7378;
$custom-light: #d39c9e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd7378",
  "rgb": {
    "r": 189,
    "g": 115,
    "b": 120
  },
  "hsl": {
    "h": 355.946,
    "s": 35.922,
    "l": 59.608
  },
  "oklch": {
    "l": 0.63661,
    "c": 0.09362,
    "h": 15.7
  },
  "luminance": 0.24436
}

Semantic roles & 50–950 ramp

primary

#BD7378

secondary

#B8D4D2

accent

#CCC45C

background

#FDF9F9

surface

#FAF2F2

border

#D3CCCC

text

#140E0E

muted

#837E7E

Preview Lab

Preview with #BD7378

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →