#BD72E7#BD72E7

#BD72E7 is a light, vivid violet. Relative luminance 0.286; OKLCH L 68.0% C 0.180 H 312.1°. Best body text is #000000 at 6.72:1 contrast (WCAG AA passes).

Color values

HEX	#BD72E7
RGB	rgb(189, 114, 231)
HSL	hsl(278, 71%, 68%)
HSV	hsv(278, 51%, 91%)
CMYK	cmyk(18.2%, 50.6%, 0%, 9.4%)
CIE-LAB	lab(60.45, 49.57, -47.85)
CIE-LCH	lch(60.45, 68.90, 316.01°)
OKLab	oklab(67.97% 0.1208 -0.1336)
OKLCH	oklch(67.97% 0.18 312.1)
XYZ	xyz(41.4249, 28.6239, 78.9286)
Luminance	0.2862 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD72E7 #9CE772

analogous

#8372E7 #BD72E7 #E772D6

triadic

#BD72E7 #E7BD72 #72E7BD

tetradic

#BD72E7 #E78372 #9CE772 #72D6E7

square

#BD72E7 #E78372 #9CE772 #72D6E7

split-complementary

#BD72E7 #D6E772 #72E783

monochromatic

#8620BE #A53EDE #BD72E7 #D5A6F0 #EEDBF9

Accessibility & contrast

On white

3.12

#BD72E7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.72

#BD72E7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD72E7

6.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD72E7	#FFFFFF	#000000	##000000
##BD72E7	1.00	3.12	6.72	6.72
#FFFFFF	3.12	1.00	21.00	21.00
#000000	6.72	21.00	1.00	1.00
##000000	6.72	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#558EEB

Deuteranopia (green-blind)

#6C93E4

Tritanopia (blue-blind)

#B985A2

Achromatopsia (no color)

#929292

Design tokens & code

CSS

--color: #bd72e7;
/* rgb */ color: rgb(189, 114, 231);
/* oklch */ color: oklch(68.0% 0.180 312.1);

Tailwind

colors: {
  custom: {
    50: '#d39def',
    500: '#bd72e7',
    950: '#000000',
  },
}

SCSS

$custom: #bd72e7;
$custom-light: #d39def;
$custom-dark: #000000;

JSON

{
  "hex": "#bd72e7",
  "rgb": {
    "r": 189,
    "g": 114,
    "b": 231
  },
  "hsl": {
    "h": 278.462,
    "s": 70.909,
    "l": 67.647
  },
  "oklch": {
    "l": 0.67969,
    "c": 0.1801,
    "h": 312.1
  },
  "luminance": 0.28623
}

Semantic roles & 50–950 ramp

primary

#BD72E7

secondary

#D5EDC8

accent

#D31358

background

#FDF9FE

surface

#FAF2FD

border

#D3CCD5

text

#140E16

muted

#837E84

Preview Lab

Preview with #BD72E7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →