#BD72D2#BD72D2

#BD72D2 is a light, vivid purple. Relative luminance 0.275; OKLCH L 66.9% C 0.157 H 318.6°. Best body text is #000000 at 6.50:1 contrast (WCAG AA passes).

Color values

HEX	#BD72D2
RGB	rgb(189, 114, 210)
HSL	hsl(287, 52%, 64%)
HSV	hsv(287, 46%, 82%)
CMYK	cmyk(10%, 45.7%, 0%, 17.6%)
CIE-LAB	lab(59.44, 45.20, -37.67)
CIE-LCH	lch(59.44, 58.84, 320.20°)
OKLab	oklab(66.89% 0.1181 -0.1041)
OKLCH	oklch(66.89% 0.157 318.6)
XYZ	xyz(38.6349, 27.5079, 64.2347)
Luminance	0.2751 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD72D2 #87D272

analogous

#8D72D2 #BD72D2 #D272B7

triadic

#BD72D2 #D2BD72 #72D2BD

tetradic

#BD72D2 #D28D72 #87D272 #72B7D2

square

#BD72D2 #D28D72 #87D272 #72B7D2

split-complementary

#BD72D2 #B7D272 #72D28D

monochromatic

#823199 #A744C3 #BD72D2 #D3A0E1 #E8CFF0

Accessibility & contrast

On white

3.23

#BD72D2 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

6.50

#BD72D2 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD72D2

6.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD72D2	#FFFFFF	#000000	##000000
##BD72D2	1.00	3.23	6.50	6.50
#FFFFFF	3.23	1.00	21.00	21.00
#000000	6.50	21.00	1.00	1.00
##000000	6.50	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#628AD5

Deuteranopia (green-blind)

#7792CF

Tritanopia (blue-blind)

#BD7F98

Achromatopsia (no color)

#8F8F8F

Design tokens & code

CSS

--color: #bd72d2;
/* rgb */ color: rgb(189, 114, 210);
/* oklch */ color: oklch(66.9% 0.157 318.6);

Tailwind

colors: {
  custom: {
    50: '#d39ce0',
    500: '#bd72d2',
    950: '#000000',
  },
}

SCSS

$custom: #bd72d2;
$custom-light: #d39ce0;
$custom-dark: #000000;

JSON

{
  "hex": "#bd72d2",
  "rgb": {
    "r": 189,
    "g": 114,
    "b": 210
  },
  "hsl": {
    "h": 286.875,
    "s": 51.613,
    "l": 63.529
  },
  "oklch": {
    "l": 0.66893,
    "c": 0.1574,
    "h": 318.6
  },
  "luminance": 0.27507
}

Semantic roles & 50–950 ramp

primary

#BD72D2

secondary

#C6E1BF

accent

#BF2648

background

#FDF9FD

surface

#FAF2FB

border

#D3CCD4

text

#140E15

muted

#837E83

Preview Lab

Preview with #BD72D2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →