#BD696D#BD696D

#BD696D is a mid, moderate red. Relative luminance 0.220; OKLCH L 61.7% C 0.107 H 17.7°. Best body text is #000000 at 5.41:1 contrast (WCAG AA passes).

Color values

HEX#BD696D
RGBrgb(189, 105, 109)
HSLhsl(357, 39%, 58%)
HSVhsv(357, 44%, 74%)
CMYKcmyk(0%, 44.4%, 42.3%, 25.9%)
CIE-LABlab(54.06, 33.86, 12.67)
CIE-LCHlch(54.06, 36.15, 20.52°)
OKLaboklab(61.69% 0.1023 0.0326)
OKLCHoklch(61.69% 0.107 17.7)
XYZxyz(28.7997, 22.0287, 17.2002)
Luminance0.2203 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD696D #69BDB9
analogous
#BD6997 #BD696D #BD8F69
triadic
#BD696D #6DBD69 #696DBD
tetradic
#BD696D #97BD69 #69BDB9 #8F69BD
square
#BD696D #97BD69 #69BDB9 #8F69BD
split-complementary
#BD696D #69BD8F #6997BD
monochromatic
#773438 #A2474B #BD696D #D09396 #E2BEC0

Accessibility & contrast

On white

3.89
#BD696D on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.41
#BD696D on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD696D
5.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD696D#FFFFFF#000000##000000
##BD696D1.003.895.415.41
#FFFFFF3.891.0021.0021.00
#0000005.4121.001.001.00
##0000005.4121.001.001.00

Color blindness preview

Protanopia (red-blind)
#7A776D
Deuteranopia (green-blind)
#8F886B
Tritanopia (blue-blind)
#CC5F6B
Achromatopsia (no color)
#818181

Design tokens & code

CSS
--color: #bd696d;
/* rgb */ color: rgb(189, 105, 109);
/* oklch */ color: oklch(61.7% 0.107 17.7);
Tailwind
colors: {
  custom: {
    50: '#d49596',
    500: '#bd696d',
    950: '#000000',
  },
}
SCSS
$custom: #bd696d;
$custom-light: #d49596;
$custom-dark: #000000;
JSON
{
  "hex": "#bd696d",
  "rgb": {
    "r": 189,
    "g": 105,
    "b": 109
  },
  "hsl": {
    "h": 357.143,
    "s": 38.889,
    "l": 57.647
  },
  "oklch": {
    "l": 0.61693,
    "c": 0.10732,
    "h": 17.7
  },
  "luminance": 0.22026
}

Semantic roles & 50–950 ramp

primary
#BD696D
secondary
#B0D2D0
accent
#CFC959
background
#FDF9F9
surface
#FAF2F2
border
#D3CCCC
text
#150D0D
muted
#837E7E

Preview Lab

Preview with #BD696D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD696D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva