#BD696C#BD696C

#BD696C is a mid, moderate red. Relative luminance 0.220; OKLCH L 61.7% C 0.107 H 18.4°. Best body text is #000000 at 5.40:1 contrast (WCAG AA passes).

Color values

HEX#BD696C
RGBrgb(189, 105, 108)
HSLhsl(358, 39%, 58%)
HSVhsv(358, 44%, 74%)
CMYKcmyk(0%, 44.4%, 42.9%, 25.9%)
CIE-LABlab(54.03, 33.75, 13.23)
CIE-LCHlch(54.03, 36.25, 21.40°)
OKLaboklab(61.67% 0.1019 0.0339)
OKLCHoklch(61.67% 0.107 18.4)
XYZxyz(28.7462, 22.0073, 16.9184)
Luminance0.2200 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD696C #69BDBA
analogous
#BD6996 #BD696C #BD9069
triadic
#BD696C #6CBD69 #696CBD
tetradic
#BD696C #96BD69 #69BDBA #9069BD
square
#BD696C #96BD69 #69BDBA #9069BD
split-complementary
#BD696C #69BD90 #6996BD
monochromatic
#773437 #A2474A #BD696C #D09396 #E2BEBF

Accessibility & contrast

On white

3.89
#BD696C on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.40
#BD696C on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD696C
5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD696C#FFFFFF#000000##000000
##BD696C1.003.895.405.40
#FFFFFF3.891.0021.0021.00
#0000005.4021.001.001.00
##0000005.4021.001.001.00

Color blindness preview

Protanopia (red-blind)
#7A776C
Deuteranopia (green-blind)
#8F886A
Tritanopia (blue-blind)
#CC5F6B
Achromatopsia (no color)
#818181

Design tokens & code

CSS
--color: #bd696c;
/* rgb */ color: rgb(189, 105, 108);
/* oklch */ color: oklch(61.7% 0.107 18.4);
Tailwind
colors: {
  custom: {
    50: '#d49596',
    500: '#bd696c',
    950: '#000000',
  },
}
SCSS
$custom: #bd696c;
$custom-light: #d49596;
$custom-dark: #000000;
JSON
{
  "hex": "#bd696c",
  "rgb": {
    "r": 189,
    "g": 105,
    "b": 108
  },
  "hsl": {
    "h": 357.857,
    "s": 38.889,
    "l": 57.647
  },
  "oklch": {
    "l": 0.61669,
    "c": 0.10735,
    "h": 18.4
  },
  "luminance": 0.22005
}

Semantic roles & 50–950 ramp

primary
#BD696C
secondary
#B0D2D1
accent
#CFCB59
background
#FDF9F9
surface
#FAF2F1
border
#D3CCCB
text
#150D0D
muted
#837E7E

Preview Lab

Preview with #BD696C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD696C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva