#BD5E40#BD5E40
#BD5E40 is a mid, vivid red. Relative luminance 0.192; OKLCH L 59.0% C 0.130 H 38.2°. Best body text is #000000 at 4.84:1 contrast (WCAG AA passes).
Color values
| HEX | #BD5E40 |
|---|---|
| RGB | rgb(189, 94, 64) |
| HSL | hsl(14, 49%, 50%) |
| HSV | hsv(14, 66%, 74%) |
| CMYK | cmyk(0%, 50.3%, 66.1%, 25.9%) |
| CIE-LAB | lab(50.92, 35.79, 34.54) |
| CIE-LCH | lch(50.92, 49.74, 43.98°) |
| OKLab | oklab(59.04% 0.1024 0.0804) |
| OKLCH | oklch(59.04% 0.13 38.2) |
| XYZ | xyz(25.9167, 19.1974, 7.1902) |
| Luminance | 0.1919 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Terracotta (survey)
#CA6641
ΔE00 3.94
Clay
#B66A50
ΔE00 4.02
Terra Cotta
#C9643B
ΔE00 4.09
Terracota
#CB6843
ΔE00 4.43
Adobe
#BD6C48
ΔE00 4.68
Terracotta
#C96F4A
ΔE00 5.80
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD5E40 #409FBD
analogous
#BD4061 #BD5E40 #BD9D40
triadic
#BD5E40 #40BD5E #5E40BD
tetradic
#BD5E40 #61BD40 #409FBD #9D40BD
square
#BD5E40 #61BD40 #409FBD #9D40BD
split-complementary
#BD5E40 #40BD9D #4061BD
monochromatic
#623121 #8F4731 #BD5E40 #CD846D #DDAA9A
Accessibility & contrast
On white
4.34
#BD5E40 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.84
#BD5E40 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #BD5E40
4.84:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD5E40 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##BD5E40 | 1.00 | 4.34 | 4.84 | 4.84 |
| #FFFFFF | 4.34 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.84 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.84 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#776C3D
Deuteranopia (green-blind)
#8E813E
Tritanopia (blue-blind)
#CF4C57
Achromatopsia (no color)
#797979
Design tokens & code
CSS
--color: #bd5e40; /* rgb */ color: rgb(189, 94, 64); /* oklch */ color: oklch(59.0% 0.130 38.2);
Tailwind
colors: {
custom: {
50: '#d78d76',
500: '#bd5e40',
950: '#000000',
},
}SCSS
$custom: #bd5e40; $custom-light: #d78d76; $custom-dark: #000000;
JSON
{
"hex": "#bd5e40",
"rgb": {
"r": 189,
"g": 94,
"b": 64
},
"hsl": {
"h": 14.4,
"s": 49.407,
"l": 49.608
},
"oklch": {
"l": 0.59036,
"c": 0.13016,
"h": 38.2
},
"luminance": 0.19194
}Semantic roles & 50–950 ramp
primary
#BD5E40
secondary
#90BBC9
accent
#B8D94F
background
#FDF8F7
surface
#FBF0ED
border
#D4CBC8
text
#150C08
muted
#837D7B