#BD5740#BD5740

#BD5740 is a mid, vivid red. Relative luminance 0.180; OKLCH L 58.0% C 0.137 H 34.1°. Best body text is #000000 at 4.60:1 contrast (WCAG AA passes).

Color values

HEX	#BD5740
RGB	rgb(189, 87, 64)
HSL	hsl(11, 49%, 50%)
HSV	hsv(11, 66%, 74%)
CMYK	cmyk(0%, 54%, 66.1%, 25.9%)
CIE-LAB	lab(49.51, 39.37, 32.85)
CIE-LCH	lch(49.51, 51.28, 39.84°)
OKLab	oklab(57.96% 0.1134 0.0767)
OKLCH	oklch(57.96% 0.137 34.1)
XYZ	xyz(25.3222, 18.0085, 6.9920)
Luminance	0.1800 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD5740 #40A6BD

analogous

#BD4068 #BD5740 #BD9640

triadic

#BD5740 #40BD57 #5740BD

tetradic

#BD5740 #68BD40 #40A6BD #9640BD

square

#BD5740 #68BD40 #40A6BD #9640BD

split-complementary

#BD5740 #40BD96 #4068BD

monochromatic

#622D21 #8F4231 #BD5740 #CD7F6D #DDA79A

Accessibility & contrast

On white

4.56

#BD5740 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.60

#BD5740 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD5740

4.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD5740	#FFFFFF	#000000	##000000
##BD5740	1.00	4.56	4.60	4.60
#FFFFFF	4.56	1.00	21.00	21.00
#000000	4.60	21.00	1.00	1.00
##000000	4.60	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#72683D

Deuteranopia (green-blind)

#8B7E3E

Tritanopia (blue-blind)

#CF4352

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd5740;
/* rgb */ color: rgb(189, 87, 64);
/* oklch */ color: oklch(58.0% 0.137 34.1);

Tailwind

colors: {
  custom: {
    50: '#d78975',
    500: '#bd5740',
    950: '#000000',
  },
}

SCSS

$custom: #bd5740;
$custom-light: #d78975;
$custom-dark: #000000;

JSON

{
  "hex": "#bd5740",
  "rgb": {
    "r": 189,
    "g": 87,
    "b": 64
  },
  "hsl": {
    "h": 11.04,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57962,
    "c": 0.13692,
    "h": 34.1
  },
  "luminance": 0.18005
}

Semantic roles & 50–950 ramp

primary

#BD5740

secondary

#90BEC9

accent

#C0D94F

background

#FEF8F7

surface

#FCF0ED

border

#D5CBC8

text

#160C08

muted

#847D7B

Preview Lab

Preview with #BD5740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →