#BD5541#BD5541

#BD5541 is a mid, vivid red. Relative luminance 0.177; OKLCH L 57.7% C 0.139 H 32.5°. Best body text is #FFFFFF at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#BD5541
RGB	rgb(189, 85, 65)
HSL	hsl(10, 49%, 50%)
HSV	hsv(10, 66%, 74%)
CMYK	cmyk(0%, 55%, 65.6%, 25.9%)
CIE-LAB	lab(49.13, 40.44, 31.83)
CIE-LCH	lch(49.13, 51.46, 38.21°)
OKLab	oklab(57.68% 0.1169 0.0746)
OKLCH	oklch(57.68% 0.139 32.5)
XYZ	xyz(25.1912, 17.7006, 7.0900)
Luminance	0.1770 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD5541 #41A9BD

analogous

#BD416B #BD5541 #BD9341

triadic

#BD5541 #41BD55 #5541BD

tetradic

#BD5541 #6BBD41 #41A9BD #9341BD

square

#BD5541 #6BBD41 #41A9BD #9341BD

split-complementary

#BD5541 #41BD93 #416BBD

monochromatic

#622C22 #8F4131 #BD5541 #CD7D6E #DDA69C

Accessibility & contrast

On white

4.63

#BD5541 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.54

#BD5541 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD5541

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD5541	#FFFFFF	#000000	##FFFFFF
##BD5541	1.00	4.63	4.54	4.63
#FFFFFF	4.63	1.00	21.00	1.00
#000000	4.54	21.00	1.00	21.00
##FFFFFF	4.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#70673F

Deuteranopia (green-blind)

#8A7D3F

Tritanopia (blue-blind)

#CF4151

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bd5541;
/* rgb */ color: rgb(189, 85, 65);
/* oklch */ color: oklch(57.7% 0.139 32.5);

Tailwind

colors: {
  custom: {
    50: '#d78876',
    500: '#bd5541',
    950: '#000000',
  },
}

SCSS

$custom: #bd5541;
$custom-light: #d78876;
$custom-dark: #000000;

JSON

{
  "hex": "#bd5541",
  "rgb": {
    "r": 189,
    "g": 85,
    "b": 65
  },
  "hsl": {
    "h": 9.677,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57682,
    "c": 0.13866,
    "h": 32.5
  },
  "luminance": 0.17697
}

Semantic roles & 50–950 ramp

primary

#BD5541

secondary

#91C0C9

accent

#C2D84F

background

#FEF8F7

surface

#FCF0ED

border

#D5CBC8

text

#160C08

muted

#847D7B

Preview Lab

Preview with #BD5541

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →