#BD5538#BD5538

#BD5538 is a mid, vivid red. Relative luminance 0.176; OKLCH L 57.6% C 0.141 H 36.4°. Best body text is #FFFFFF at 4.65:1 contrast (WCAG AA passes).

Color values

HEX#BD5538
RGBrgb(189, 85, 56)
HSLhsl(13, 54%, 48%)
HSVhsv(13, 70%, 74%)
CMYKcmyk(0%, 55%, 70.4%, 25.9%)
CIE-LABlab(49.01, 39.92, 36.73)
CIE-LCHlch(49.01, 54.25, 42.62°)
OKLaboklab(57.55% 0.1136 0.0839)
OKLCHoklch(57.55% 0.141 36.4)
XYZxyz(24.9510, 17.6045, 5.8247)
Luminance0.1760 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD5538 #38A0BD
analogous
#BD385D #BD5538 #BD9838
triadic
#BD5538 #38BD55 #5538BD
tetradic
#BD5538 #5DBD38 #38A0BD #9838BD
square
#BD5538 #5DBD38 #38A0BD #9838BD
split-complementary
#BD5538 #38BD98 #385DBD
monochromatic
#5F2B1C #8E402A #BD5538 #D07A62 #DEA291

Accessibility & contrast

On white

4.65
#BD5538 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.52
#BD5538 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD5538
4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD5538#FFFFFF#000000##FFFFFF
##BD55381.004.654.524.65
#FFFFFF4.651.0021.001.00
#0000004.5221.001.0021.00
##FFFFFF4.651.0021.001.00

Color blindness preview

Protanopia (red-blind)
#716635
Deuteranopia (green-blind)
#8A7D35
Tritanopia (blue-blind)
#CF404F
Achromatopsia (no color)
#747474

Design tokens & code

CSS
--color: #bd5538;
/* rgb */ color: rgb(189, 85, 56);
/* oklch */ color: oklch(57.6% 0.141 36.4);
Tailwind
colors: {
  custom: {
    50: '#d78870',
    500: '#bd5538',
    950: '#000000',
  },
}
SCSS
$custom: #bd5538;
$custom-light: #d78870;
$custom-dark: #000000;
JSON
{
  "hex": "#bd5538",
  "rgb": {
    "r": 189,
    "g": 85,
    "b": 56
  },
  "hsl": {
    "h": 13.083,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.57554,
    "c": 0.14125,
    "h": 36.4
  },
  "luminance": 0.17601
}

Semantic roles & 50–950 ramp

primary
#BD5538
secondary
#87BBC9
accent
#BDDE4A
background
#FEF8F6
surface
#FCF0EC
border
#D5CBC7
text
#160B07
muted
#847C7A

Preview Lab

Preview with #BD5538

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD5538 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva