#BD5536#BD5536
#BD5536 is a mid, vivid red. Relative luminance 0.176; OKLCH L 57.5% C 0.142 H 37.2°. Best body text is #FFFFFF at 4.65:1 contrast (WCAG AA passes).
Color values
| HEX | #BD5536 |
|---|---|
| RGB | rgb(189, 85, 54) |
| HSL | hsl(14, 56%, 48%) |
| HSV | hsv(14, 71%, 74%) |
| CMYK | cmyk(0%, 55%, 71.4%, 25.9%) |
| CIE-LAB | lab(48.99, 39.82, 37.80) |
| CIE-LCH | lch(48.99, 54.90, 43.51°) |
| OKLab | oklab(57.53% 0.1129 0.0859) |
| OKLCH | oklch(57.53% 0.142 37.2) |
| XYZ | xyz(24.9030, 17.5853, 5.5722) |
| Luminance | 0.1758 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Terra Cotta
#C9643B
ΔE00 5.56
Terracotta (survey)
#CA6641
ΔE00 5.75
Terracota
#CB6843
ΔE00 6.32
Clay
#B66A50
ΔE00 6.36
Brick Orange
#C14A09
ΔE00 6.73
Rust
#B7410E
ΔE00 6.74
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD5536 #369EBD
analogous
#BD365A #BD5536 #BD9936
triadic
#BD5536 #36BD55 #5536BD
tetradic
#BD5536 #5ABD36 #369EBD #9936BD
square
#BD5536 #5ABD36 #369EBD #9936BD
split-complementary
#BD5536 #36BD99 #365ABD
monochromatic
#5E2A1B #8D4028 #BD5536 #D1795F #DFA18F
Accessibility & contrast
On white
4.65
#BD5536 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.52
#BD5536 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #BD5536
4.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD5536 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD5536 | 1.00 | 4.65 | 4.52 | 4.65 |
| #FFFFFF | 4.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.52 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#716632
Deuteranopia (green-blind)
#8B7D33
Tritanopia (blue-blind)
#CF3F4E
Achromatopsia (no color)
#747474
Design tokens & code
CSS
--color: #bd5536; /* rgb */ color: rgb(189, 85, 54); /* oklch */ color: oklch(57.5% 0.142 37.2);
Tailwind
colors: {
custom: {
50: '#d8886e',
500: '#bd5536',
950: '#000000',
},
}SCSS
$custom: #bd5536; $custom-light: #d8886e; $custom-dark: #000000;
JSON
{
"hex": "#bd5536",
"rgb": {
"r": 189,
"g": 85,
"b": 54
},
"hsl": {
"h": 13.778,
"s": 55.556,
"l": 47.647
},
"oklch": {
"l": 0.57529,
"c": 0.14186,
"h": 37.2
},
"luminance": 0.17582
}Semantic roles & 50–950 ramp
primary
#BD5536
secondary
#85BAC9
accent
#BCDF49
background
#FEF8F6
surface
#FCF0EC
border
#D5CBC7
text
#160B07
muted
#847C7A