#BD543E#BD543E
#BD543E is a mid, vivid red. Relative luminance 0.175; OKLCH L 57.5% C 0.140 H 33.4°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).
Color values
| HEX | #BD543E |
|---|---|
| RGB | rgb(189, 84, 62) |
| HSL | hsl(10, 51%, 49%) |
| HSV | hsv(10, 67%, 74%) |
| CMYK | cmyk(0%, 55.6%, 67.2%, 25.9%) |
| CIE-LAB | lab(48.90, 40.75, 33.25) |
| CIE-LCH | lch(48.90, 52.60, 39.21°) |
| OKLab | oklab(57.49% 0.1173 0.0773) |
| OKLCH | oklch(57.49% 0.14 33.4) |
| XYZ | xyz(25.0284, 17.5104, 6.6184) |
| Luminance | 0.1751 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dark Salmon
#C85A53
ΔE00 5.91
Reddish
#C44240
ΔE00 6.03
Dark Coral
#CF524E
ΔE00 6.33
Clay
#B66A50
ΔE00 6.60
Terracotta (survey)
#CA6641
ΔE00 7.02
Pale Red
#D9544D
ΔE00 7.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD543E #3EA7BD
analogous
#BD3E67 #BD543E #BD943E
triadic
#BD543E #3EBD54 #543EBD
tetradic
#BD543E #67BD3E #3EA7BD #943EBD
square
#BD543E #67BD3E #3EA7BD #943EBD
split-complementary
#BD543E #3EBD94 #3E67BD
monochromatic
#612B20 #8F402F #BD543E #CE7B6A #DDA498
Accessibility & contrast
On white
4.67
#BD543E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.50
#BD543E on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #BD543E
4.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD543E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD543E | 1.00 | 4.67 | 4.50 | 4.67 |
| #FFFFFF | 4.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.50 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#70663B
Deuteranopia (green-blind)
#8A7D3C
Tritanopia (blue-blind)
#CF3F4F
Achromatopsia (no color)
#747474
Design tokens & code
CSS
--color: #bd543e; /* rgb */ color: rgb(189, 84, 62); /* oklch */ color: oklch(57.5% 0.140 33.4);
Tailwind
colors: {
custom: {
50: '#d78774',
500: '#bd543e',
950: '#000000',
},
}SCSS
$custom: #bd543e; $custom-light: #d78774; $custom-dark: #000000;
JSON
{
"hex": "#bd543e",
"rgb": {
"r": 189,
"g": 84,
"b": 62
},
"hsl": {
"h": 10.394,
"s": 50.598,
"l": 49.216
},
"oklch": {
"l": 0.57491,
"c": 0.14049,
"h": 33.4
},
"luminance": 0.17507
}Semantic roles & 50–950 ramp
primary
#BD543E
secondary
#8EBFC9
accent
#C2DA4E
background
#FEF8F7
surface
#FCF0ED
border
#D5CBC8
text
#160B08
muted
#847C7B