#BD543C#BD543C
#BD543C is a mid, vivid red. Relative luminance 0.175; OKLCH L 57.5% C 0.141 H 34.3°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).
Color values
| HEX | #BD543C |
|---|---|
| RGB | rgb(189, 84, 60) |
| HSL | hsl(11, 52%, 49%) |
| HSV | hsv(11, 68%, 74%) |
| CMYK | cmyk(0%, 55.6%, 68.3%, 25.9%) |
| CIE-LAB | lab(48.87, 40.64, 34.35) |
| CIE-LCH | lch(48.87, 53.21, 40.21°) |
| OKLab | oklab(57.46% 0.1166 0.0794) |
| OKLCH | oklch(57.46% 0.141 34.3) |
| XYZ | xyz(24.9746, 17.4889, 6.3346) |
| Luminance | 0.1749 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dark Salmon
#C85A53
ΔE00 6.45
Clay
#B66A50
ΔE00 6.52
Reddish
#C44240
ΔE00 6.54
Terracotta (survey)
#CA6641
ΔE00 6.70
Terra Cotta
#C9643B
ΔE00 6.86
Dark Coral
#CF524E
ΔE00 6.86
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD543C #3CA5BD
analogous
#BD3C65 #BD543C #BD953C
triadic
#BD543C #3CBD54 #543CBD
tetradic
#BD543C #65BD3C #3CA5BD #953CBD
square
#BD543C #65BD3C #3CA5BD #953CBD
split-complementary
#BD543C #3CBD95 #3C65BD
monochromatic
#602B1F #8F3F2D #BD543C #CF7B67 #DEA396
Accessibility & contrast
On white
4.67
#BD543C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.50
#BD543C on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #BD543C
4.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD543C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD543C | 1.00 | 4.67 | 4.50 | 4.67 |
| #FFFFFF | 4.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.50 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#706639
Deuteranopia (green-blind)
#8A7D39
Tritanopia (blue-blind)
#CF3F4F
Achromatopsia (no color)
#747474
Design tokens & code
CSS
--color: #bd543c; /* rgb */ color: rgb(189, 84, 60); /* oklch */ color: oklch(57.5% 0.141 34.3);
Tailwind
colors: {
custom: {
50: '#d78772',
500: '#bd543c',
950: '#000000',
},
}SCSS
$custom: #bd543c; $custom-light: #d78772; $custom-dark: #000000;
JSON
{
"hex": "#bd543c",
"rgb": {
"r": 189,
"g": 84,
"b": 60
},
"hsl": {
"h": 11.163,
"s": 51.807,
"l": 48.824
},
"oklch": {
"l": 0.57462,
"c": 0.14106,
"h": 34.3
},
"luminance": 0.17486
}Semantic roles & 50–950 ramp
primary
#BD543C
secondary
#8CBEC9
accent
#C1DB4D
background
#FEF8F6
surface
#FCF0EC
border
#D5CBC7
text
#160B08
muted
#847C7B