#BD4E96#BD4E96

#BD4E96 is a mid, vivid pink. Relative luminance 0.185; OKLCH L 59.1% C 0.164 H 343.5°. Best body text is #000000 at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#BD4E96
RGB	rgb(189, 78, 150)
HSL	hsl(321, 46%, 52%)
HSV	hsv(321, 59%, 74%)
CMYK	cmyk(0%, 58.7%, 20.6%, 25.9%)
CIE-LAB	lab(50.06, 52.68, -17.49)
CIE-LCH	lch(50.06, 55.51, 341.63°)
OKLab	oklab(59.1% 0.1575 -0.0466)
OKLCH	oklch(59.1% 0.164 343.5)
XYZ	xyz(29.2165, 18.4722, 30.8750)
Luminance	0.1847 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4E96 #4EBD75

analogous

#AC4EBD #BD4E96 #BD4E5F

triadic

#BD4E96 #96BD4E #4E96BD

tetradic

#BD4E96 #BDAC4E #4EBD75 #4E5FBD

square

#BD4E96 #BDAC4E #4EBD75 #4E5FBD

split-complementary

#BD4E96 #5FBD4E #4EBDAC

monochromatic

#692752 #963875 #BD4E96 #CE7BB0 #DEA7CB

Accessibility & contrast

On white

4.47

#BD4E96 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.69

#BD4E96 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4E96

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4E96	#FFFFFF	#000000	##000000
##BD4E96	1.00	4.47	4.69	4.69
#FFFFFF	4.47	1.00	21.00	21.00
#000000	4.69	21.00	1.00	1.00
##000000	4.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#576B98

Deuteranopia (green-blind)

#777E93

Tritanopia (blue-blind)

#C84E6B

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd4e96;
/* rgb */ color: rgb(189, 78, 150);
/* oklch */ color: oklch(59.1% 0.164 343.5);

Tailwind

colors: {
  custom: {
    50: '#d485b5',
    500: '#bd4e96',
    950: '#000000',
  },
}

SCSS

$custom: #bd4e96;
$custom-light: #d485b5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4e96",
  "rgb": {
    "r": 189,
    "g": 78,
    "b": 150
  },
  "hsl": {
    "h": 321.081,
    "s": 45.679,
    "l": 52.353
  },
  "oklch": {
    "l": 0.591,
    "c": 0.16426,
    "h": 343.5
  },
  "luminance": 0.1847
}

Semantic roles & 50–950 ramp

primary

#BD4E96

secondary

#9BCCAC

accent

#D58052

background

#FDF8FB

surface

#FAF0F6

border

#D3CBD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD4E96

Body copy rendered with the generated semantic roles for this colour.

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