#BD4E94#BD4E94

#BD4E94 is a mid, vivid pink. Relative luminance 0.184; OKLCH L 59.0% C 0.163 H 344.5°. Best body text is #000000 at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#BD4E94
RGB	rgb(189, 78, 148)
HSL	hsl(322, 46%, 52%)
HSV	hsv(322, 59%, 74%)
CMYK	cmyk(0%, 58.7%, 21.7%, 25.9%)
CIE-LAB	lab(49.99, 52.40, -16.42)
CIE-LCH	lch(49.99, 54.91, 342.60°)
OKLab	oklab(59.02% 0.157 -0.0436)
OKLCH	oklch(59.02% 0.163 344.5)
XYZ	xyz(29.0568, 18.4083, 30.0341)
Luminance	0.1841 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4E94 #4EBD77

analogous

#AE4EBD #BD4E94 #BD4E5D

triadic

#BD4E94 #94BD4E #4E94BD

tetradic

#BD4E94 #BDAE4E #4EBD77 #4E5DBD

square

#BD4E94 #BDAE4E #4EBD77 #4E5DBD

split-complementary

#BD4E94 #5DBD4E #4EBDAE

monochromatic

#692751 #963873 #BD4E94 #CE7BAF #DEA7CA

Accessibility & contrast

On white

4.49

#BD4E94 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.68

#BD4E94 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4E94

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4E94	#FFFFFF	#000000	##000000
##BD4E94	1.00	4.49	4.68	4.68
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.68	21.00	1.00	1.00
##000000	4.68	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#586B96

Deuteranopia (green-blind)

#777E91

Tritanopia (blue-blind)

#C84D6A

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd4e94;
/* rgb */ color: rgb(189, 78, 148);
/* oklch */ color: oklch(59.0% 0.163 344.5);

Tailwind

colors: {
  custom: {
    50: '#d485b3',
    500: '#bd4e94',
    950: '#000000',
  },
}

SCSS

$custom: #bd4e94;
$custom-light: #d485b3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4e94",
  "rgb": {
    "r": 189,
    "g": 78,
    "b": 148
  },
  "hsl": {
    "h": 322.162,
    "s": 45.679,
    "l": 52.353
  },
  "oklch": {
    "l": 0.59019,
    "c": 0.16297,
    "h": 344.5
  },
  "luminance": 0.18406
}

Semantic roles & 50–950 ramp

primary

#BD4E94

secondary

#9BCCAD

accent

#D58352

background

#FDF8FB

surface

#FAF0F6

border

#D3CBD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD4E94

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →