#BD4E65#BD4E65

#BD4E65 is a mid, vivid red. Relative luminance 0.172; OKLCH L 57.4% C 0.144 H 10.0°. Best body text is #FFFFFF at 4.73:1 contrast (WCAG AA passes).

Color values

HEX	#BD4E65
RGB	rgb(189, 78, 101)
HSL	hsl(348, 46%, 52%)
HSV	hsv(348, 59%, 74%)
CMYK	cmyk(0%, 58.7%, 46.6%, 25.9%)
CIE-LAB	lab(48.52, 46.71, 9.68)
CIE-LCH	lch(48.52, 47.70, 11.71°)
OKLab	oklab(57.45% 0.1417 0.0251)
OKLCH	oklch(57.45% 0.144 10)
XYZ	xyz(26.0615, 17.2102, 14.2589)
Luminance	0.1721 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4E65 #4EBDA6

analogous

#BD4E9C #BD4E65 #BD6F4E

triadic

#BD4E65 #65BD4E #4E65BD

tetradic

#BD4E65 #9CBD4E #4EBDA6 #6F4EBD

square

#BD4E65 #9CBD4E #4EBDA6 #6F4EBD

split-complementary

#BD4E65 #4EBD6F #4E9CBD

monochromatic

#692735 #96384B #BD4E65 #CE7B8C #DEA7B3

Accessibility & contrast

On white

4.73

#BD4E65 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.44

#BD4E65 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4E65

4.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4E65	#FFFFFF	#000000	##FFFFFF
##BD4E65	1.00	4.73	4.44	4.73
#FFFFFF	4.73	1.00	21.00	1.00
#000000	4.44	21.00	1.00	21.00
##FFFFFF	4.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#656565

Deuteranopia (green-blind)

#827C62

Tritanopia (blue-blind)

#CD3F57

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd4e65;
/* rgb */ color: rgb(189, 78, 101);
/* oklch */ color: oklch(57.4% 0.144 10.0);

Tailwind

colors: {
  custom: {
    50: '#d58490',
    500: '#bd4e65',
    950: '#000000',
  },
}

SCSS

$custom: #bd4e65;
$custom-light: #d58490;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4e65",
  "rgb": {
    "r": 189,
    "g": 78,
    "b": 101
  },
  "hsl": {
    "h": 347.568,
    "s": 45.679,
    "l": 52.353
  },
  "oklch": {
    "l": 0.57448,
    "c": 0.1439,
    "h": 10
  },
  "luminance": 0.17207
}

Semantic roles & 50–950 ramp

primary

#BD4E65

secondary

#9BCCC2

accent

#D5BA52

background

#FDF8F8

surface

#FBEFF0

border

#D4CACB

text

#150B0C

muted

#837C7D

Preview Lab

Preview with #BD4E65

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →