#BD4E44#BD4E44

#BD4E44 is a mid, vivid red. Relative luminance 0.167; OKLCH L 56.7% C 0.145 H 27.7°. Best body text is #FFFFFF at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#BD4E44
RGB	rgb(189, 78, 68)
HSL	hsl(5, 48%, 50%)
HSV	hsv(5, 64%, 74%)
CMYK	cmyk(0%, 58.7%, 64%, 25.9%)
CIE-LAB	lab(47.86, 44.04, 28.55)
CIE-LCH	lch(47.86, 52.48, 32.95°)
OKLab	oklab(56.74% 0.1287 0.0677)
OKLCH	oklch(56.74% 0.145 27.7)
XYZ	xyz(24.7564, 16.6882, 7.3852)
Luminance	0.1668 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4E44 #44B3BD

analogous

#BD4476 #BD4E44 #BD8B44

triadic

#BD4E44 #44BD4E #4E44BD

tetradic

#BD4E44 #76BD44 #44B3BD #8B44BD

square

#BD4E44 #76BD44 #44B3BD #8B44BD

split-complementary

#BD4E44 #44BD8B #4476BD

monochromatic

#632823 #913B33 #BD4E44 #CD7971 #DDA49E

Accessibility & contrast

On white

4.84

#BD4E44 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#BD4E44 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4E44

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4E44	#FFFFFF	#000000	##FFFFFF
##BD4E44	1.00	4.84	4.34	4.84
#FFFFFF	4.84	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6B6342

Deuteranopia (green-blind)

#867B41

Tritanopia (blue-blind)

#CF384C

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd4e44;
/* rgb */ color: rgb(189, 78, 68);
/* oklch */ color: oklch(56.7% 0.145 27.7);

Tailwind

colors: {
  custom: {
    50: '#d78478',
    500: '#bd4e44',
    950: '#000000',
  },
}

SCSS

$custom: #bd4e44;
$custom-light: #d78478;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4e44",
  "rgb": {
    "r": 189,
    "g": 78,
    "b": 68
  },
  "hsl": {
    "h": 4.959,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.56738,
    "c": 0.14537,
    "h": 27.7
  },
  "luminance": 0.16685
}

Semantic roles & 50–950 ramp

primary

#BD4E44

secondary

#93C5C9

accent

#CCD750

background

#FEF8F7

surface

#FCEFED

border

#D5CAC8

text

#160B09

muted

#847C7B

Preview Lab

Preview with #BD4E44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →