#BD4DAE#BD4DAE

#BD4DAE is a mid, vivid purple. Relative luminance 0.192; OKLCH L 60.0% C 0.183 H 333.1°. Best body text is #000000 at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#BD4DAE
RGB	rgb(189, 77, 174)
HSL	hsl(308, 46%, 52%)
HSV	hsv(308, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 7.9%, 25.9%)
CIE-LAB	lab(50.90, 56.83, -30.34)
CIE-LCH	lch(50.90, 64.43, 331.90°)
OKLab	oklab(60.05% 0.1635 -0.0828)
OKLCH	oklch(60.05% 0.183 333.1)
XYZ	xyz(31.2802, 19.1849, 42.0917)
Luminance	0.1918 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4DAE #4DBD5C

analogous

#944DBD #BD4DAE #BD4D76

triadic

#BD4DAE #AEBD4D #4DAEBD

tetradic

#BD4DAE #BD944D #4DBD5C #4D76BD

square

#BD4DAE #BD944D #4DBD5C #4D76BD

split-complementary

#BD4DAE #76BD4D #4DBD94

monochromatic

#692760 #953789 #BD4DAE #CE7AC2 #DEA6D7

Accessibility & contrast

On white

4.34

#BD4DAE on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.84

#BD4DAE on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4DAE

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4DAE	#FFFFFF	#000000	##000000
##BD4DAE	1.00	4.34	4.84	4.84
#FFFFFF	4.34	1.00	21.00	21.00
#000000	4.84	21.00	1.00	1.00
##000000	4.84	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A6FB1

Deuteranopia (green-blind)

#6D7FAB

Tritanopia (blue-blind)

#C55576

Achromatopsia (no color)

#797979

Design tokens & code

CSS

--color: #bd4dae;
/* rgb */ color: rgb(189, 77, 174);
/* oklch */ color: oklch(60.0% 0.183 333.1);

Tailwind

colors: {
  custom: {
    50: '#d485c6',
    500: '#bd4dae',
    950: '#000000',
  },
}

SCSS

$custom: #bd4dae;
$custom-light: #d485c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4dae",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 174
  },
  "hsl": {
    "h": 308.036,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.60047,
    "c": 0.18329,
    "h": 333.1
  },
  "luminance": 0.19183
}

Semantic roles & 50–950 ramp

primary

#BD4DAE

secondary

#9ACBA1

accent

#D66452

background

#FDF8FC

surface

#FAF0F8

border

#D3CBD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD4DAE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →