#BD4D99#BD4D99

#BD4D99 is a mid, vivid pink. Relative luminance 0.184; OKLCH L 59.1% C 0.168 H 342.0°. Best body text is #000000 at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D99
RGB	rgb(189, 77, 153)
HSL	hsl(319, 46%, 52%)
HSV	hsv(319, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 19%, 25.9%)
CIE-LAB	lab(50.01, 53.58, -19.35)
CIE-LCH	lch(50.01, 56.96, 340.14°)
OKLab	oklab(59.1% 0.1596 -0.0517)
OKLCH	oklch(59.1% 0.168 342)
XYZ	xyz(29.3906, 18.4290, 32.1401)
Luminance	0.1843 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D99 #4DBD71

analogous

#A94DBD #BD4D99 #BD4D61

triadic

#BD4D99 #99BD4D #4D99BD

tetradic

#BD4D99 #BDA94D #4DBD71 #4D61BD

square

#BD4D99 #BDA94D #4DBD71 #4D61BD

split-complementary

#BD4D99 #61BD4D #4DBDA9

monochromatic

#692754 #953777 #BD4D99 #CE7AB3 #DEA6CC

Accessibility & contrast

On white

4.48

#BD4D99 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.69

#BD4D99 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4D99

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D99	#FFFFFF	#000000	##000000
##BD4D99	1.00	4.48	4.69	4.69
#FFFFFF	4.48	1.00	21.00	21.00
#000000	4.69	21.00	1.00	1.00
##000000	4.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#556B9B

Deuteranopia (green-blind)

#757E96

Tritanopia (blue-blind)

#C84E6C

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd4d99;
/* rgb */ color: rgb(189, 77, 153);
/* oklch */ color: oklch(59.1% 0.168 342.0);

Tailwind

colors: {
  custom: {
    50: '#d485b7',
    500: '#bd4d99',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d99;
$custom-light: #d485b7;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d99",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 153
  },
  "hsl": {
    "h": 319.286,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.59101,
    "c": 0.16777,
    "h": 342
  },
  "luminance": 0.18426
}

Semantic roles & 50–950 ramp

primary

#BD4D99

secondary

#9ACBAA

accent

#D67C52

background

#FDF8FB

surface

#FAF0F6

border

#D3CBD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD4D99

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →