#BD4D8A#BD4D8A

#BD4D8A is a mid, vivid pink. Relative luminance 0.180; OKLCH L 58.5% C 0.159 H 349.3°. Best body text is #000000 at 4.59:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D8A
RGB	rgb(189, 77, 138)
HSL	hsl(327, 46%, 52%)
HSV	hsv(327, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 27%, 25.9%)
CIE-LAB	lab(49.45, 51.47, -11.26)
CIE-LCH	lch(49.45, 52.69, 347.66°)
OKLab	oklab(58.5% 0.1558 -0.0294)
OKLCH	oklch(58.5% 0.159 349.3)
XYZ	xyz(28.2287, 17.9643, 26.0206)
Luminance	0.1796 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D8A #4DBD80

analogous

#B84DBD #BD4D8A #BD4D52

triadic

#BD4D8A #8ABD4D #4D8ABD

tetradic

#BD4D8A #BDB84D #4DBD80 #4D52BD

square

#BD4D8A #BDB84D #4DBD80 #4D52BD

split-complementary

#BD4D8A #52BD4D #4DBDB8

monochromatic

#69274B #95376B #BD4D8A #CE7AA7 #DEA6C5

Accessibility & contrast

On white

4.57

#BD4D8A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.59

#BD4D8A on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD4D8A

4.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D8A	#FFFFFF	#000000	##000000
##BD4D8A	1.00	4.57	4.59	4.59
#FFFFFF	4.57	1.00	21.00	21.00
#000000	4.59	21.00	1.00	1.00
##000000	4.59	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B698C

Deuteranopia (green-blind)

#797D87

Tritanopia (blue-blind)

#CA4965

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd4d8a;
/* rgb */ color: rgb(189, 77, 138);
/* oklch */ color: oklch(58.5% 0.159 349.3);

Tailwind

colors: {
  custom: {
    50: '#d484ac',
    500: '#bd4d8a',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d8a;
$custom-light: #d484ac;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d8a",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 138
  },
  "hsl": {
    "h": 327.321,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.58503,
    "c": 0.1585,
    "h": 349.3
  },
  "luminance": 0.17962
}

Semantic roles & 50–950 ramp

primary

#BD4D8A

secondary

#9ACBB1

accent

#D68E52

background

#FDF8FA

surface

#FAF0F4

border

#D3CBCE

text

#150B10

muted

#837C7F

Preview Lab

Preview with #BD4D8A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →