#BD4D50#BD4D50

#BD4D50 is a mid, vivid red. Relative luminance 0.167; OKLCH L 56.8% C 0.145 H 21.3°. Best body text is #FFFFFF at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D50
RGB	rgb(189, 77, 80)
HSL	hsl(358, 46%, 52%)
HSV	hsv(358, 59%, 74%)
CMYK	cmyk(0%, 59.3%, 57.7%, 25.9%)
CIE-LAB	lab(47.89, 45.35, 21.48)
CIE-LCH	lch(47.89, 50.18, 25.34°)
OKLab	oklab(56.83% 0.1349 0.0526)
OKLCH	oklch(56.83% 0.145 21.3)
XYZ	xyz(25.0903, 16.7089, 9.4918)
Luminance	0.1671 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D50 #4DBDBA

analogous

#BD4D88 #BD4D50 #BD824D

triadic

#BD4D50 #50BD4D #4D50BD

tetradic

#BD4D50 #88BD4D #4DBDBA #824DBD

square

#BD4D50 #88BD4D #4DBDBA #824DBD

split-complementary

#BD4D50 #4DBD82 #4D88BD

monochromatic

#692729 #95373A #BD4D50 #CE7A7C #DEA6A8

Accessibility & contrast

On white

4.84

#BD4D50 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#BD4D50 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D50

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D50	#FFFFFF	#000000	##FFFFFF
##BD4D50	1.00	4.84	4.34	4.84
#FFFFFF	4.84	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#68634F

Deuteranopia (green-blind)

#847A4D

Tritanopia (blue-blind)

#CE394F

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd4d50;
/* rgb */ color: rgb(189, 77, 80);
/* oklch */ color: oklch(56.8% 0.145 21.3);

Tailwind

colors: {
  custom: {
    50: '#d68381',
    500: '#bd4d50',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d50;
$custom-light: #d68381;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d50",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 80
  },
  "hsl": {
    "h": 358.393,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.56825,
    "c": 0.14477,
    "h": 21.3
  },
  "luminance": 0.16706
}

Semantic roles & 50–950 ramp

primary

#BD4D50

secondary

#9ACBCA

accent

#D6D252

background

#FDF8F7

surface

#FBEFEE

border

#D4CAC9

text

#150B0A

muted

#837C7C

Preview Lab

Preview with #BD4D50

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →