#BD4D3F#BD4D3F

#BD4D3F is a mid, vivid red. Relative luminance 0.165; OKLCH L 56.5% C 0.147 H 29.6°. Best body text is #FFFFFF at 4.89:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D3F
RGB	rgb(189, 77, 63)
HSL	hsl(7, 50%, 49%)
HSV	hsv(7, 67%, 74%)
CMYK	cmyk(0%, 59.3%, 66.7%, 25.9%)
CIE-LAB	lab(47.61, 44.20, 31.14)
CIE-LCH	lch(47.61, 54.07, 35.16°)
OKLab	oklab(56.52% 0.1282 0.0728)
OKLCH	oklch(56.52% 0.147 29.6)
XYZ	xyz(24.5397, 16.4887, 6.5921)
Luminance	0.1648 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D3F #3FAFBD

analogous

#BD3F70 #BD4D3F #BD8C3F

triadic

#BD4D3F #3FBD4D #4D3FBD

tetradic

#BD4D3F #70BD3F #3FAFBD #8C3FBD

square

#BD4D3F #70BD3F #3FAFBD #8C3FBD

split-complementary

#BD4D3F #3FBD8C #3F70BD

monochromatic

#612820 #8F3A30 #BD4D3F #CE766B #DDA199

Accessibility & contrast

On white

4.89

#BD4D3F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#BD4D3F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D3F

4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D3F	#FFFFFF	#000000	##FFFFFF
##BD4D3F	1.00	4.89	4.30	4.89
#FFFFFF	4.89	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6A623D

Deuteranopia (green-blind)

#867A3C

Tritanopia (blue-blind)

#CF364A

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd4d3f;
/* rgb */ color: rgb(189, 77, 63);
/* oklch */ color: oklch(56.5% 0.147 29.6);

Tailwind

colors: {
  custom: {
    50: '#d78374',
    500: '#bd4d3f',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d3f;
$custom-light: #d78374;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d3f",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 63
  },
  "hsl": {
    "h": 6.667,
    "s": 50,
    "l": 49.412
  },
  "oklch": {
    "l": 0.56521,
    "c": 0.14746,
    "h": 29.6
  },
  "luminance": 0.16485
}

Semantic roles & 50–950 ramp

primary

#BD4D3F

secondary

#8FC3C9

accent

#CADA4E

background

#FEF8F7

surface

#FCEFED

border

#D5CAC8

text

#160B08

muted

#847C7B

Preview Lab

Preview with #BD4D3F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →