#BD4D38#BD4D38

#BD4D38 is a mid, vivid red. Relative luminance 0.164; OKLCH L 56.4% C 0.149 H 32.5°. Best body text is #FFFFFF at 4.90:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D38
RGB	rgb(189, 77, 56)
HSL	hsl(9, 54%, 48%)
HSV	hsv(9, 70%, 74%)
CMYK	cmyk(0%, 59.3%, 70.4%, 25.9%)
CIE-LAB	lab(47.51, 43.82, 35.01)
CIE-LCH	lch(47.51, 56.09, 38.63°)
OKLab	oklab(56.42% 0.1257 0.0802)
OKLCH	oklch(56.42% 0.149 32.5)
XYZ	xyz(24.3564, 16.4154, 5.6265)
Luminance	0.1641 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D38 #38A8BD

analogous

#BD3865 #BD4D38 #BD9038

triadic

#BD4D38 #38BD4D #4D38BD

tetradic

#BD4D38 #65BD38 #38A8BD #9038BD

square

#BD4D38 #65BD38 #38A8BD #9038BD

split-complementary

#BD4D38 #38BD90 #3865BD

monochromatic

#5F271C #8E3A2A #BD4D38 #D07362 #DE9D91

Accessibility & contrast

On white

4.90

#BD4D38 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#BD4D38 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D38

4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D38	#FFFFFF	#000000	##FFFFFF
##BD4D38	1.00	4.90	4.28	4.90
#FFFFFF	4.90	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6B6135

Deuteranopia (green-blind)

#877A35

Tritanopia (blue-blind)

#CF3549

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd4d38;
/* rgb */ color: rgb(189, 77, 56);
/* oklch */ color: oklch(56.4% 0.149 32.5);

Tailwind

colors: {
  custom: {
    50: '#d8836f',
    500: '#bd4d38',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d38;
$custom-light: #d8836f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d38",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 56
  },
  "hsl": {
    "h": 9.474,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.56419,
    "c": 0.14908,
    "h": 32.5
  },
  "luminance": 0.16412
}

Semantic roles & 50–950 ramp

primary

#BD4D38

secondary

#87BFC9

accent

#C6DE4A

background

#FEF8F6

surface

#FCEFEC

border

#D5CAC7

text

#160B07

muted

#847C7A

Preview Lab

Preview with #BD4D38

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →