#BD4D35#BD4D35

#BD4D35 is a mid, vivid red. Relative luminance 0.164; OKLCH L 56.4% C 0.150 H 33.7°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D35
RGB	rgb(189, 77, 53)
HSL	hsl(11, 56%, 47%)
HSV	hsv(11, 72%, 74%)
CMYK	cmyk(0%, 59.3%, 72%, 25.9%)
CIE-LAB	lab(47.48, 43.66, 36.64)
CIE-LCH	lch(47.48, 57.00, 40.00°)
OKLab	oklab(56.38% 0.1246 0.0832)
OKLCH	oklch(56.38% 0.15 33.7)
XYZ	xyz(24.2852, 16.3869, 5.2516)
Luminance	0.1638 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D35 #35A5BD

analogous

#BD3561 #BD4D35 #BD9135

triadic

#BD4D35 #35BD4D #4D35BD

tetradic

#BD4D35 #61BD35 #35A5BD #9135BD

square

#BD4D35 #61BD35 #35A5BD #9135BD

split-complementary

#BD4D35 #35BD91 #3561BD

monochromatic

#5D261A #8D3A28 #BD4D35 #D2725D #DF9C8D

Accessibility & contrast

On white

4.91

#BD4D35 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#BD4D35 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D35

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D35	#FFFFFF	#000000	##FFFFFF
##BD4D35	1.00	4.91	4.28	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6B6132

Deuteranopia (green-blind)

#877A32

Tritanopia (blue-blind)

#CF3448

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd4d35;
/* rgb */ color: rgb(189, 77, 53);
/* oklch */ color: oklch(56.4% 0.150 33.7);

Tailwind

colors: {
  custom: {
    50: '#d8836d',
    500: '#bd4d35',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d35;
$custom-light: #d8836d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d35",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 53
  },
  "hsl": {
    "h": 10.588,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.5638,
    "c": 0.14982,
    "h": 33.7
  },
  "luminance": 0.16384
}

Semantic roles & 50–950 ramp

primary

#BD4D35

secondary

#84BDCA

accent

#C5DF48

background

#FEF8F6

surface

#FCEFEB

border

#D5CAC6

text

#160B07

muted

#847C7A

Preview Lab

Preview with #BD4D35

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →