#BD4D30#BD4D30

#BD4D30 is a mid, vivid red. Relative luminance 0.163; OKLCH L 56.3% C 0.151 H 35.5°. Best body text is #FFFFFF at 4.92:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D30
RGB	rgb(189, 77, 48)
HSL	hsl(12, 59%, 46%)
HSV	hsv(12, 75%, 74%)
CMYK	cmyk(0%, 59.3%, 74.6%, 25.9%)
CIE-LAB	lab(47.42, 43.43, 39.30)
CIE-LCH	lch(47.42, 58.58, 42.14°)
OKLab	oklab(56.32% 0.123 0.0878)
OKLCH	oklch(56.32% 0.151 35.5)
XYZ	xyz(24.1762, 16.3433, 4.6772)
Luminance	0.1634 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D30 #30A0BD

analogous

#BD305A #BD4D30 #BD9430

triadic

#BD4D30 #30BD4D #4D30BD

tetradic

#BD4D30 #5ABD30 #30A0BD #9430BD

square

#BD4D30 #5ABD30 #30A0BD #9430BD

split-complementary

#BD4D30 #30BD94 #305ABD

monochromatic

#5B2517 #8C3924 #BD4D30 #D47056 #E09987

Accessibility & contrast

On white

4.92

#BD4D30 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.27

#BD4D30 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D30

4.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D30	#FFFFFF	#000000	##FFFFFF
##BD4D30	1.00	4.92	4.27	4.92
#FFFFFF	4.92	1.00	21.00	1.00
#000000	4.27	21.00	1.00	21.00
##FFFFFF	4.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6C612C

Deuteranopia (green-blind)

#877A2D

Tritanopia (blue-blind)

#D03347

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd4d30;
/* rgb */ color: rgb(189, 77, 48);
/* oklch */ color: oklch(56.3% 0.151 35.5);

Tailwind

colors: {
  custom: {
    50: '#d8836a',
    500: '#bd4d30',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d30;
$custom-light: #d8836a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d30",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 48
  },
  "hsl": {
    "h": 12.34,
    "s": 59.494,
    "l": 46.471
  },
  "oklch": {
    "l": 0.56319,
    "c": 0.15111,
    "h": 35.5
  },
  "luminance": 0.1634
}

Semantic roles & 50–950 ramp

primary

#BD4D30

secondary

#7FBBCA

accent

#C2E345

background

#FEF8F6

surface

#FCEFEB

border

#D5CAC6

text

#160B06

muted

#847C7A

Preview Lab

Preview with #BD4D30

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →