#BD4D2D#BD4D2D
#BD4D2D is a mid, vivid red. Relative luminance 0.163; OKLCH L 56.3% C 0.152 H 36.6°. Best body text is #FFFFFF at 4.93:1 contrast (WCAG AA passes).
Color values
| HEX | #BD4D2D |
|---|---|
| RGB | rgb(189, 77, 45) |
| HSL | hsl(13, 62%, 46%) |
| HSV | hsv(13, 76%, 74%) |
| CMYK | cmyk(0%, 59.3%, 76.2%, 25.9%) |
| CIE-LAB | lab(47.39, 43.30, 40.86) |
| CIE-LCH | lch(47.39, 59.54, 43.34°) |
| OKLab | oklab(56.29% 0.122 0.0905) |
| OKLCH | oklch(56.29% 0.152 36.6) |
| XYZ | xyz(24.1163, 16.3193, 4.3621) |
| Luminance | 0.1632 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rust
#B7410E
ΔE00 5.13
Brick Orange
#C14A09
ΔE00 5.96
Sienna
#A0522D
ΔE00 6.79
Terra Cotta
#C9643B
ΔE00 7.18
Rusty Red
#AF2F0D
ΔE00 7.42
Terracotta (survey)
#CA6641
ΔE00 7.54
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD4D2D #2D9DBD
analogous
#BD2D55 #BD4D2D #BD952D
triadic
#BD4D2D #2DBD4D #4D2DBD
tetradic
#BD4D2D #55BD2D #2D9DBD #952DBD
square
#BD4D2D #55BD2D #2D9DBD #952DBD
split-complementary
#BD4D2D #2DBD95 #2D55BD
monochromatic
#5A2515 #8C3921 #BD4D2D #D66F52 #E19883
Accessibility & contrast
On white
4.93
#BD4D2D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.26
#BD4D2D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD4D2D
4.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD4D2D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD4D2D | 1.00 | 4.93 | 4.26 | 4.93 |
| #FFFFFF | 4.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.26 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6C6129
Deuteranopia (green-blind)
#887A29
Tritanopia (blue-blind)
#D03346
Achromatopsia (no color)
#707070
Design tokens & code
CSS
--color: #bd4d2d; /* rgb */ color: rgb(189, 77, 45); /* oklch */ color: oklch(56.3% 0.152 36.6);
Tailwind
colors: {
custom: {
50: '#d88368',
500: '#bd4d2d',
950: '#000000',
},
}SCSS
$custom: #bd4d2d; $custom-light: #d88368; $custom-dark: #000000;
JSON
{
"hex": "#bd4d2d",
"rgb": {
"r": 189,
"g": 77,
"b": 45
},
"hsl": {
"h": 13.333,
"s": 61.538,
"l": 45.882
},
"oklch": {
"l": 0.56286,
"c": 0.15189,
"h": 36.6
},
"luminance": 0.16316
}Semantic roles & 50–950 ramp
primary
#BD4D2D
secondary
#7BB9CB
accent
#C1E543
background
#FEF8F6
surface
#FCEFEB
border
#D5CAC6
text
#160B06
muted
#847C7A