#BD4D2C#BD4D2C

#BD4D2C is a mid, vivid red. Relative luminance 0.163; OKLCH L 56.3% C 0.152 H 36.9°. Best body text is #FFFFFF at 4.93:1 contrast (WCAG AA passes).

Color values

HEX	#BD4D2C
RGB	rgb(189, 77, 44)
HSL	hsl(14, 62%, 46%)
HSV	hsv(14, 77%, 74%)
CMYK	cmyk(0%, 59.3%, 76.7%, 25.9%)
CIE-LAB	lab(47.38, 43.26, 41.37)
CIE-LCH	lch(47.38, 59.86, 43.72°)
OKLab	oklab(56.28% 0.1217 0.0913)
OKLCH	oklch(56.28% 0.152 36.9)
XYZ	xyz(24.0973, 16.3117, 4.2620)
Luminance	0.1631 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4D2C #2C9CBD

analogous

#BD2C53 #BD4D2C #BD952C

triadic

#BD4D2C #2CBD4D #4D2CBD

tetradic

#BD4D2C #53BD2C #2C9CBD #952CBD

square

#BD4D2C #53BD2C #2C9CBD #952CBD

split-complementary

#BD4D2C #2CBD95 #2C53BD

monochromatic

#5A2515 #8B3920 #BD4D2C #D66F50 #E29782

Accessibility & contrast

On white

4.93

#BD4D2C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.26

#BD4D2C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4D2C

4.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4D2C	#FFFFFF	#000000	##FFFFFF
##BD4D2C	1.00	4.93	4.26	4.93
#FFFFFF	4.93	1.00	21.00	1.00
#000000	4.26	21.00	1.00	21.00
##FFFFFF	4.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6C6128

Deuteranopia (green-blind)

#887A28

Tritanopia (blue-blind)

#D03346

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd4d2c;
/* rgb */ color: rgb(189, 77, 44);
/* oklch */ color: oklch(56.3% 0.152 36.9);

Tailwind

colors: {
  custom: {
    50: '#d98367',
    500: '#bd4d2c',
    950: '#000000',
  },
}

SCSS

$custom: #bd4d2c;
$custom-light: #d98367;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4d2c",
  "rgb": {
    "r": 189,
    "g": 77,
    "b": 44
  },
  "hsl": {
    "h": 13.655,
    "s": 62.232,
    "l": 45.686
  },
  "oklch": {
    "l": 0.56275,
    "c": 0.15215,
    "h": 36.9
  },
  "luminance": 0.16308
}

Semantic roles & 50–950 ramp

primary

#BD4D2C

secondary

#7AB8CB

accent

#C0E542

background

#FEF8F6

surface

#FDEFEB

border

#D5CAC6

text

#160B06

muted

#847C7A

Preview Lab

Preview with #BD4D2C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →